10 Best B2B Email List Providers to Connect with Decision Makers in 2024

Finding the right B2B email list provider can be tricky. You’re often faced with outdated data, thanks to fast-changing contact details and strict laws like GDPR that limit how data can be collected. 

Using a list that’s not up to scratch can mean wasting both time and resources. That’s why we put 10 best b2b email list providers to the test, aiming to find the best one for you. 

In this guide, we’ll walk you through what matters most when picking a provider, including factors like how often they update their lists, if they follow the law, and whether they work well with other platforms you use. Let’s get started. 

Quick List of 10 Best B2B Email List Providers

Here’s a quick overview of the best B2B email database providers – 

• Swordfish AI: Best for unmatched accuracy in B2B direct contact data across sectors.

• ZoomInfo: Best for vast email databases with in-depth insights for outreach.

• Cognism: Best for global B2B data coverage with comprehensive sales insights.

• UpLead: Best for premium leads, enriched and verified for quality assurance.

• Kaspr: Best for seamless LinkedIn integration and instant contact data retrieval.

• Snov.io: Best for email discovery and verification with CRM marketing integration.

• Lusha: Best for user-friendly access to precise B2B contact and company info.

• Apollo.io: Best for sales intelligence and multi-platform engagement tools.

• Lead411: Best for actionable intelligence and precise B2B contact information.

• CloudLead: Best for human-verified B2B leads and custom data solutions.

Top B2B Mailing List Providers: Comparison Chart

Here’s a detailed table comparing the best B2B email list providers side by side –

Top 10 B2B Email List Providers in the USA for Maximizing Campaign ROI

We looked into and tested many tools to put together a list of the best 10 email list companies. 

We picked them based on how well they help with marketing, how accurately they reach the right people, their data accuracy, if they follow the rules, how easy they are to use, and how much they help improve campaign results. 

Let’s start. 

1. Swordfish AI

Swordfish AI is the best B2B email list provider, trusted by over 50,000 sales and recruitment professionals. We excel in custom contact discovery, featuring a 33% higher success rate in finding cell phone numbers and 45% more accuracy than our competitors.

With real-time verification, Swordfish AI ensures your data connections are reliable, giving you access to a vast database of 3.5 billion profiles. Moreover, the Chrome extension lets you extract data from LinkedIn, Facebook, Twitter, and other platforms!

Focused on enhancing your databases or CRMs, Swordfish AI aims to transform your contact management and streamline your workflow. With 70,000+ users and 15,000+ Chrome installs, Swordfish is well-prepared to support your business’s growth and success.

About Swordfish

• Founding Team: Ben Argeband
• Founding Year: 2015 
• Company Size: 11 to 50 employees

Features of Swordfish AI

Let’s explore some of Swordfish AI’s best features that make it a top business-to-business email list company – 

Chrome Extension

Swordfish AI’s Chrome Extension makes finding contact details from LinkedIn, Twitter, and Facebook easy. It’s great for quick, correct data gathering, making Swordfish a top choice for B2B email lists when you need reliable contacts.

Prospector

With the Prospector feature, finding and reaching out to important sales contacts is a breeze. Use its smart filters to build your sales list and find the people who make decisions. It shows why Swordfish AI is a go-to for B2B email lists.

File Upload

Keeping your CRM up to date is simple with Swordfish’s File Upload. Just upload a CSV to refresh missing contacts. This feature shows Swordfish AI’s dedication to keeping your data full and fresh, marking its excellence in B2B email list services.

Reverse Search

Swordfish’s Reverse Search feature allows you to take what you already know about a contact and dig deeper to discover more details. This capability highlights Swordfish AI’s expertise in providing B2B email lists, enhancing your ability to efficiently prospect for sales.

API Integration

With API Integration, Swordfish AI makes sure your applications remain linked with the latest contact info. This continuous update is crucial for effective sales and marketing, confirming Swordfish’s role as a leading provider of B2B email lists.

Bombora Intent Data

By teaming up with Bombora, Swordfish AI taps into essential buyer intent data, spotting businesses ready to buy. This targeted approach makes Swordfish AI your best bet for B2B email list services, fine-tuning your interactions with potential customers.

Best Use Cases of Swordfish AI

We certainly excel when it comes to providing an all-rounder B2B email database, email list building and optimization. Here are some of the best use cases for Swordfish AI – 

• Sales and Marketing Outreach: Use our precise B2B email database for targeted sales and marketing campaigns. Swordfish AI ensures your messages are effective, leading to high engagement and conversion chances.
• Recruitment and Talent Acquisition: For recruitment, access our vast candidate pool. Swordfish AI makes it easier to connect with top talent directly, simplifying the hiring process.
• Networking and Relationship Building: Expand your network using our platform. Find and connect with industry peers and potential partners, creating new opportunities and sharing knowledge.
• Event Promotion and Attendance Boost: Boost your event’s attendance. Use Swordfish’s database to find email addresses and invite relevant professionals, increasing engagement with personalized invites.
• Market Research and Customer Feedback: Then, you can engage directly with your audience for insights. A good idea is to collect feedback, conduct surveys, and gather data to inform your product development and marketing strategies.
• Personalized Content Distribution: Ensure your content reaches the right people. Build a reliable subscriber list with Swordfish AI for impactful newsletters and offers.
• Crisis Communication: For urgent updates, communicate quickly and effectively. Swordfish’s reliable email addresses ensure important messages are promptly delivered.
• Direct Access for Sales Teams: Sales teams can reach decision-makers directly, bypassing intermediaries. This access makes closing deals faster and more efficient.
• Improving Sales Prospecting: Improve sales prospecting with Swordfish AI. Our tool helps you find potential clients, making your sales efforts more targeted and successful.

Pros of Using Swordfish AI

• Provides precise, up-to-date contact info by aggregating from multiple sources.
• Delivers deep insights for detailed personal and professional profiling.
• User-friendly interface for easy navigation and data extraction.
• Integrates smoothly with top CRM and sales platforms for better workflow.
• Offers dedicated support and training for optimal platform use.

Cons of Using Swordfish AI

•  Only quote-based pricing is available.

Swordfish AI Pricing

Swordfish AI offers pricing plans designed for various needs, covering sales, recruitment, marketing, and API solutions. 

You can pick a plan that aligns with your objectives, be it increasing outbound efforts, helping with recruitment, marketing, or obtaining specific data. 

Each option grants you access to verified direct email and cell phone numbers, along with updates on job titles and company information. For details on the plan that fits your business, contact us for pricing info.

What Users Say About Swordfish

• G2 Review: 4.5/5 (84 reviews)

• Capterra:  4.6 (12 reviews)

“Swordfish has been extremely helpful in our candidate outreach efforts. We were frustrated by not having direct contact information for people on LinkedIn/Indeed/Github/etc. Swordfish has been a welcome outreach channel for our team.”- Noel W.

Try Swordfish Ai

2. ZoomInfo

ZoomInfo is a leading B2B data provider that specializes in comprehensive information across North America. 

With a database featuring 321 million professional contacts at 104 million companies, ZoomInfo is great for its depth and breadth of data. It’s designed to support businesses in their account-based marketing (ABM) strategies, sales engagement, marketing, and recruitment. 

When comparing ZoomInfo competitors as a B2B email list provider, ZoomInfo delivers much more targeted data solutions. 

As opposed to Apollo.io for instance, ZoomInfo also excels more in providing in-depth B2B data, with features like buyer intent insights, lead routing and data enrichment. 

On the other hand, Apollo.io is considered better for its ease of use and does a good job of speeding up the process of identifying your ideal customers. 

About ZoomInfo

• Founding year: 2007
• Founding team: Henry Schuck
• Company Size: 1001-5000 employees

Features of ZoomInfo

The primary features of ZoomInfo that you can check are – 

• B2B Contacts Database: ZoomInfo’s extensive database provides in-depth contact details, helping teams effectively connect with new prospects and grow their professional network.
• Sales Prospecting and Intelligence Tools: With ZoomInfo, targeting and engaging potential clients becomes precise, thanks to its advanced tools designed for in-depth sales intelligence and effective prospecting.
• Lead Prioritization and Scoring: The platform guarantees focus on high-potential prospects through its lead scoring and prioritization features, optimizing sales work towards the most promising of opportunities.
• CRM and Marketing Automation Integration: ZoomInfo integrates with numerous CRM and marketing automation platforms for better lead management and nurturing processes. But they do this without complicating your existing workflows.
• Real-Time Alerts for Business Insights: You can get immediate alerts on important business events from ZoomInfo to stay informed and make quick, knowledgeable decisions about market changes.

Pros of Using ZoomInfo

• Accurate and deep database with detailed profiles of businesses and decision-makers.
• Advanced search and segmentation tools enable precise targeting.
• Continuous updates to the database guarantee that the information provided is up-to-date.
• Easy integration with a wide range of CRM and marketing automation platforms.
• Great analytics and reporting features support data-driven decision-making.

Cons of Using ZoomInfo 

• Premium pricing can be a barrier for small businesses or startups.
• Some users report challenges with data accuracy and relevance.

ZoomInfo Pricing

ZoomInfo’s pricing varies based on the features you select, the number of users, and the level of detailed B2B information required. 

They offer specialized tools such as SalesOS for sales teams to access quality contact information and potential buyer indicators, MarketingOS for digital marketing support, and TalentOS for tracking and recruiting talent.

While ZoomInfo doesn’t publicly share specific pricing details, here’s what we’ve discovered:

• Free version: Allows up to 10 contacts per month with access to basic features.
• Pro+ plan: Costs $8,000 annually.
• Advanced plan: Priced at $12,000 a year, offering 1,000 monthly credits per user.
• Elite plan: Available for $40,000 per year, including premium features.

Note: Check out more details on ZoomInfo pricing if you’re looking for more. 

What Users Say About ZoomInfo

• G2: 4.4/5 (6,891 reviews)
• Capterra: 4.1/5‎ (279 reviews)

“What do you like best about ZoomInfo SalesOS?

We lean heavily on account based marketing and this tool allows us to effectively identify the correct people in an organization. We have several different lines of business that benefit from our products. We have to have insights into our addressable market and the ZoomInfo team is always there to help us build lists based on our requirement.

What do you dislike about ZoomInfo SalesOS?

I’m not of fan of having to purchase different packages for Europe and Asia. A hierarchy chart of an organization would be helpful was an area that was lacking but has been resolved with the new product release. The merger has really completed the solution.” – Todd O. 

Our Review of ZoomInfo

ZoomInfo is an ideal tool for businesses looking for detailed contact data and market insights. Its extensive database is not only broad but also highly relevant. We were particularly impressed by ZoomInfo’s detailed information provision, which is crucial for outreach and research.

As we researched the platform’s CRM integration, we found that it proved to be great for workflow efficiency. However, we noticed that the wealth of features might challenge new users, and the premium pricing could strain smaller businesses with limited budgets.

Overall, ZoomInfo’s data accuracy and utility stand out, making it a valuable resource despite some areas needing improvement.

Note: If you’re already using ZoomInfo but looking for a better choice, check out ZoomInfo alternatives.

3. Cognism

Cognism is noted for its exceptional data quality and adherence to compliance standards. It’s the choice of over 1,800 global customers, offering unmatched access to mobile numbers and B2B emails. 

With phone-verified numbers and an 87% success rate in reaching target lists, Cognism ensures data accuracy and broad access to individual and company information, eliminating worries about credit limits and geographical barriers.

Compared to Lead411, Cognism has a wider range as its international coverage spans EMEA, NAM, and APAC regions, making it a superior option for businesses targeting local and global expansion. 

While Lead411 offers unlimited contact access and sales intelligence triggers for cost-effective and personalized outreach, Cognism’s wide reach and data accuracy provide an impressive edge.

About Cognism

• Founding year: 2015
• Founding team: James Isilay and Stjepan Buljat
• Company Size: 501-1,000 employees  

Features of Cognism

Here are the features of Cognism that make it stand out – 

• Prospector: Cognism’s Prospector tool helps in lead generation by offering precise targeting capabilities, allowing you to identify and engage with potential customers quickly.
• Enhance: This feature enriches your existing contact database with up-to-date information so your sales and marketing teams can access the most current data.
• Chrome Extension: Cognism’s Chrome Extension simplifies the process of data collection directly from the web, including platforms like LinkedIn, for better outreach efforts.
• Intent Data: With Intent Data, Cognism provides insights into which companies are actively seeking your products or services, letting you prioritize and customize your outreach strategies effectively.
• Global Data Compliance: Cognism prioritizes data compliance, adhering to GDPR regulations and monitoring Do Not Call lists in various regions, ensuring your outreach is both effective and compliant
• Integration with Platforms: The service integrates effortlessly with leading CRM and sales engagement platforms, including Salesforce, Hubspot, SalesLoft, and Outreach. 

Pros of Using Cognism

• A wide-reaching database enables access to a global audience
• Regular updates to the database guarantee the freshness and reliability of contact details.
• AI-driven insights and buyer intent data to refine targeting.
• Cognism prioritizes legal compliance, offering peace of mind regarding data protection laws.
• Easy integration with existing tools enhances efficiency and simplifies lead management processes.

Cons of Using Cognism

• Some users report occasional inaccuracies in contact data.
• Dependence on proprietary technology could limit flexibility.

Cognism Pricing

Cognism doesn’t list pricing openly on its website. Discussions from Reddit indicate that pricing is flexible and customized to a business’s specific needs and size. 

Reddit users have noted prices around $15,000, with another mentioning roughly €20,000 for a 12-month-long contract that includes 10 users and unlimited exports.

This approach contrasts with platforms that limit data access through a credit system. 

Such pricing positions Cognism as a premium market choice, catering to businesses seeking extensive data coverage, especially in the EMEA region, and preferring the convenience of unlimited access.

Note: For more information, check out Cognism pricing details

What Users Say About Cognism

• G2: 4.6/5 (597 reviews)

• Capterra: 4.6/5 (90 reviews)

“What do you like best about Cognism?

The best about this tool is that 70-80% of the time the data is accurate and with the extension it’s super easy to use it. In fact, I’m using it every day. The company I work with had this implemented in our CRM system and as far as I know, it was super simple. It has all the features you need, almost like other CRM tools that give you the ease of prospecting. And if we need help they are quick to respond as well. It integrates to all our tools, just a click of a button.

What do you dislike about Cognism?

The only downside of Cognism is the pricing which is currently a little higher than what we would consider the best value for the money.” – Ferenc L

Our Review of Cognism

We took a close look at Cognism by checking out what users have to say about it. 

Many people like how easily it works with Sales Navigator and HubSpot, pointing out that it’s easy to use and gives great info about companies. This feature has made a lot of sales folks prefer Cognism because it simplifies their work and is pretty efficient.

But, it’s not all perfect. Sometimes, the contact details you get might be old or not up to date. Also, even though Cognism offers good quality, its price might feel a bit high for some, suggesting there’s room to adjust the cost a little.

4. UpLead

UpLead is known for its high-quality database and accuracy. Impressively, it has a 95% data accuracy rate, setting a high standard in the industry. 

If you compare it to other tools like ZoomInfo, the features aren’t complex to understand because UpLead is designed with user-friendliness in mind. 

Plus, it also features real-time email verification which has been made simpler even for new users. However, ZoomInfo isn’t all depth without a friendly face, and offers a wider data pool, perfect for comprehensive searches.

Also, UpLead balances user experience with good data. One of UpLead’s key features is the 50 filters they offer to precisely identify the right contacts and companies for your business needs. 

About UpLead

• Founding year: 2017
• Founding team: Will Cannon
• Company Size: 51 to 200 employees

Features of UpLead

The following are some of its major features —

• Data Enrichment Capability: UpLead updates your contact lists with the latest and most relevant information, keeping your leads fresh and actionable.
• Verification of Contacts: The platform confirms the authenticity of your connections by verifying contact details, reducing the likelihood of encountering outdated information.
• CRM System Integration: UpLead integrates smoothly with your CRM systems, improving sales processes and maintaining consistent data across your platforms.
• Technographic Insights: It provides insights into the technology preferences of potential leads, enabling the development of customized marketing strategies.
• Prospector Tool for Lead Generation: They have a Prospector Tool that simplifies the process of identifying and targeting new leads, essential for successful sales and marketing efforts.

Pros of Using UpLead

• UpLead guarantees high data accuracy, enhancing email campaign success.
• Advanced filters enable users to pinpoint ideal prospects easily.
• Real-time email verification minimizes bounces and improves deliverability.
• Integrations facilitate efficient lead management and marketing automation.
• Offers a generous free trial to test platform features.

Cons of Using UpLead

• Limited data on very niche markets or smaller industries.

Pricing

UpLead has different plans to match what you need. If you’re on your own and just starting out, the ‘Essentials’ plan at $74 a month gives you 170 chances to reach out, perfect for dipping your toes in. 

Need to make more contacts? The ‘Plus’ plan at $149 a month bumps you up to 400 touches, great if you’re ramping up your outreach. For the big players with bigger needs, the ‘Professional’ plan customizes everything to fit like a glove, offering all the bells and whistles your growing business craves. 

Just so you know, one UpLead credit lets you connect with one new contact, helping your business reach new heights.

Note: For an in-depth look at UpLead pricing, consider checking out additional details

What Users Say About UpLead

• G2: 4.7 · ‎ (734 reviews)
• Capterra: 4.6 · ‎ (75 reviews)

What do you like best about UpLead?

In comparison to the much pricier Zoominfo which I used for a few years, the layout and workflow of their website is much better and the quality of their data along with a guarantee really sets them ahead of any other contact data service. We also had incredible support from multiple team members that continually show a concern for our success

What do you dislike about UpLead?

They don’t offer contacts based on our competition, but that is minor. Would like a direct interface to Teamleader Focus.- Shaun M.

Our Review of UpLead

For most users, their real-time email verification is what stands out. We also thought that their verification process holds the ability to transform every lead into a potential success, but more so can reduce the chance of reaching dead ends. 

The access to direct dial numbers is a game-changer for sales teams, too, since they can make way for quicker initial outreach. In our exploration of UpLead, we were impressed by its focus on user needs and its on-point features.

For many, despite the pricing being on the higher side, the accuracy and lead generation efficiency UpLead provides make it an investment worth the money.

We also found their 50 customization filters truly useful, especially if precise targeting and ease of CRM integration are what you’re looking for. 

Note: Looking for other platforms like UpLead? Check out these UpLead alternatives.

5. Kaspr

Kaspr offers the most needed features like real-time verified data, a Chrome Extension for easy data retrieval, and CRM integrations for simplified and more managed workflows. 

The platform offers higher accuracy, drawing from over 150 sources for verification, making it reliable for those prioritizing data trustworthiness. Keep in mind that Kaspr does not play loose when it comes to data accuracy. 

Their remarkable accuracy in providing contact information edges out, especially compared to Cognism. Cognism, on the other hand, provides a wider suite of advanced tools, which is suited for anyone wishing for comprehensive features but doesn’t mind the extra cost. 

About Kaspr

• Founding year: 2018
• Founding team: Allan Benguigui
• Company Size: 11-50 employees  

Features of Kaspr

Here are features of Kaspr that make it one of the best email list providers – 

• Quick Access to Current Contact Info: Kaspr delivers the latest phone and email details instantly through its Chrome Extension, web app, and CRM connections, making contact info easy to obtain.
• Large Database with User-Friendly Design: With access to over 500 million contacts, Kaspr’s platform is built for straightforward use, requiring little to no training for new users.
• Efficient Feature Set: Kaspr goes beyond a simple Chrome Extension by offering tools for managing leads, automating outreach, and integrating data effortlessly, potentially saving hours each week.
• Accurate and Trustworthy Contact Data: Thanks to verification from over 150 sources, Kaspr ensures the contact information it provides is both accurate and reliable.
• Free and Unlimited B2B Email Access: All of Kaspr’s plans, even the free option, provide limitless access to B2B email addresses, accommodating a wide range of business requirements.

Pros of Using Kaspr 

• Real-time data retrieval ensures up-to-date contact information.
• Easy navigation and extraction processes enhance user experience and efficiency.
• Integration with LinkedIn for easy prospecting and lead generation
• Offers a free trial to evaluate the service before purchasing.

Cons of Using Kaspr

• Dependent on LinkedIn profiles, limiting the scope to platform users.
• The cost may be prohibitive for smaller entities with limited budgets.

Kaspr Pricing

Kaspr.io has several pricing plans tailored to various requirements. For beginners, there’s a free trial available through the Free plan. The Starter plan is priced at $49 a month, ideal for individuals or small teams, offering 1,200 phone credits and 60 direct email credits.

Larger organizations needing more features or data can opt for the Business or Organization plans, priced at $79 and $99 per month, respectively. These plans provide additional benefits such as 2,400 phone credits, 2,400 direct email credits, and 12,000 export credits.

Note: To get a better grasp of Kaspr pricing, don’t hesitate to explore more details.

What Users Say About Kaspr

• Capterra: 4.6/5 (4,619 reviews)

• G2: 4.4/5 (628 reviews)

What do you like best about Kaspr?

“I appreciate Kaspr for its user-friendly experience, especially its seamless integration with LinkedIn which simplifies accessing and utilizing data. This convenience, combined with the efficiency of the tool, enhances my workflow. I also find the accuracy and comprehensiveness of the data provided by Kaspr to be quite reliable.”

What do you dislike about Kaspr?

“In using Kaspr, I’ve encountered some limitations, particularly in retrieving data for smaller companies and recent job changes, where it often falls short. Additionally, LinkedIn flagged my activities as suspicious after activating the Kaspr plugin, raising concerns about its compatibility with LinkedIn’s policies and the potential impact on my account.”- Daria R.

Our Review of Kaspr

We checked out Kaspr and found it’s great for getting data fast, especially with its LinkedIn hookup that makes finding contacts a breeze. The Chrome Extension and how it works with CRM systems is a big plus, making everything smoother for sales and recruitment folks.

But there’s a catch. Kaspr leans a lot on social media and public info, which can be a bit hit or miss on the accuracy front. And if you’re used to the big guys, Kaspr’s database might feel a tad limited in size and details.

Overall, it’s a solid tool, especially if you’re after quick and direct contact info. Just keep in mind the potential for variable data quality and the somewhat smaller pool of info.

Note: If Kaspr isn’t meeting your needs, discover these Kaspr alternatives.

6. Snov.io

Snov.io is a versatile platform designed for B2B email outreach and lead generation. It offers tools like an email finder, verifier, and a CRM system to manage sales processes efficiently. 

Additionally, the email warm-up service helps improve the sender’s reputation, increasing email deliverability rates. With its Chrome extension, you can easily capture leads from websites and social media.

Compared to Lusha, Snov.io does a better job at helping you automatically send out more emails, check if emails are real, and work well with other tools to keep in touch with people over time.

Lusha, on the other hand, is super easy to use, but it doesn’t help send emails automatically or keep track of contacts like Snov.io does. 

About Snov.io

• Founding year: 2015
• Founding team: Brandon Bornancin
• Company Size: 200-500 employees 

Features of Snov.io

The main features of Snov.io are as follows – 

• Email Finder: Snov.io’s Email Finder tool allows you to locate and gather pre-verified leads using a broad database and flexible search options.
• Drip Campaigns: This feature lets you send personalized email sequences with automated follow-ups for better engagement based on how recipients interact with the emails.
• Email Verifier: With a 7-tier verification process, Snov.io’s Email Verifier assures a 98% accuracy rate, significantly improving the deliverability of your emails.
• Email Warm-up: The Email Warm-up service uses AI to simulate conversations and specific warm-up techniques, improving your email’s chance of landing in the inbox.
• Sales CRM: Snov.io provides a comprehensive, easy-to-use yet powerful CRM system that integrates with Google Calendar, offers multiple sales pipelines, and provides insights into why deals might be lost.

Pros of Using Snov io 

• Finds emails accurately across websites and professional profiles.
• High email verification accuracy reduces bounce rates significantly.
• Automates personalized email sequences for better engagement.
• Integrates easily with popular CRM systems for lead management.
• Offers comprehensive tools like email tracking for insights.

Cons of Using Snov io 

• Advanced features and scaling up can be expensive.

Snov.io Pricing

Snov.io provides various subscription options to suit different needs. The free Trial option gives users 50 credits, allows for 100 email sends, includes mailbox warming, and permits unlimited follow-up emails. 

If you’re stepping things up a bit, the Starter package at $30 a month with 1,000 credits and up to 5,000 email sends is your go-to. It’s great for small teams or individuals eager to grow their outreach without going overboard.

For those with bigger plans, the Pro package at $75 a month ups the offer with 5,000 credits and the ability to send 10,000 emails. This plan is ideal for businesses ramping up their outreach efforts and needing more firepower.

And if you’re all in, aiming for highly customized campaigns, the Managed Service plan starts at $3,999 a month.

Note: If you’re curious about costs, explore more details on Snov.io pricing.

What Users Say About Snov.io

• G2: 4.6/5 (360 reviews)

• Capterra: 4.6/5 (207 reviews)

What do you like best about Snovio?

I liked the speed of technical support the most – I get a response in a matter of minutes, unlike other services where you have to wait for several hours.

The interface is comfortable and useful, compared to their competitors.

We use this tool to work with B2B and B2C clients in central Europe and North America.Also, their warm-up system really works, we tested it for Gmail mails.

At the end of the day, I think it’s a great solution for the money

What do you dislike about Snovio?

So far, I like everything. It’s really fine in 2023. They can improve their internal “bulk search” function..” Pavlo B. 

Our Review of Snov.io

Snov.io combines lead generation and email campaign tools, simplifying your sales tasks by putting everything you need in one place. This combo impressed us with its ability to streamline day-to-day operations, save time, and boost efficiency.

Based on our analysis of Snov.io, we found that users highly value its all-in-one platform ability for sales activities. 

But, we noticed it sometimes trips up on nailing every contact detail during campaign setups, which can dial down the personal touch in your emails.

Even with that hiccup, Snov.io’s support team is on the ball, quickly jumping in to fix any problems. This helps keep things running smoothly and keeps users happy.

Note: Need a change from Snov io? Evaluate these Snov.io alternatives.

7. Lusha

Lusha offers features like Intent, which spots companies likely to purchase soon, and Job Change Alerts, keeping you informed about prospects’ career moves. The platform gives you high-quality data for better sales results and can quickly onboard your team for efficient prospecting.

Much unlike hard-to-learn interfaces like Apollo, the Lusha is much easier to learn and has a broader emphasis on data freshness and quality. But With Lusha, you can quickly build targeted contact lists using advanced search filters, filling your pipeline with qualified leads.

However, comparatively, Apollo comes out stronger regarding automation features for email sequencing, outreach campaigns, and workflow management.

About Lusha

• Founding year: 2016 
• Founding team: Assaf Eisenstein and Yoni Tserruya 
• Company Size: 201-500 employees

Features of Lusha

Here are features of Lusha that make it a top provider – 

• Broad Contact Collection: Lusha’s database provides email addresses, phone numbers, and social media profiles, making it a comprehensive resource for reaching out to potential leads and business contacts. 
• Easy CRM Compatibility: Lusha easily works with top CRM systems like Salesforce and HubSpot. This feature lets you merge Lusha’s data with their current workflows, improving productivity with minimal effort.
• Simple User Interface: Lusha’s platform is designed for ease, offering a straightforward interface accessible to users of all skill levels. This simplicity allows you to utilize the tool’s capabilities quickly.
• Effective Prospecting Tool: Lusha is a great help for sales teams aiming to find and focus on potential leads. It’s perfect for filling up your sales pipeline with promising contacts, making it easier to reach out directly.
• API for Integration: Lusha’s API enables the integration of its detailed contact data into custom applications or CRM systems. This adaptability allows businesses to use Lusha’s data in a way that fits their specific needs and goals.

Pros of Using Lusha

• Precise contact details facilitate focused communication efforts
• Extended contact data guarantees access to dependable and authenticated information.
• Intuitive design enhances user experience, simplifying data search and retrieval.
• Essential tool for sales and marketing professionals to generate leads effectively.

Cons of Using Lusha

• The range of information available might differ across various sectors

Lusha Pricing

Lusha presents various pricing options, beginning with a no-cost plan that provides essential prospecting tools, including access to phone numbers, email addresses, and a Chrome extension. 

If you’re working solo or with a small team and want to keep your contact lists neat and make moving data a breeze, the Pro plan at $37 per month is tailored for you. It’s packed with features for managing lists and exporting data, perfect for enhancing your efficiency.

Now, if your team is on the smaller side but you’re looking to up your game with bulk prospecting, the Premium plan at $59 per user per month is designed with you in mind. It lets you work with up to 25 contacts at once and gives you a peek into your usage patterns.

Keep note that all Lusha plans adhere to GDPR, CCPA, SOC2, and ISO 27701 standards, highlighting a commitment to data security and privacy.

Note: For additional information on Lusha pricing, ensure you check out more details.

What Users Say About Lusha 

• G2 4.3 · ‎(1,391 reviews)
• Capterra: 4.0 · (354 Reviews)

What do you like best about Lusha?

The thing which I personally like to use about lusha is it’s very easy to use, it almost a wide range of data which you customize according to your need with the help of their filter features, you can get the right contact details of the people you want to connect with. Overall a very good tool for lead generation.

What do you dislike about Lusha?

I like everything about this. The only thing is it doesn’t allow you access to certain contacts and if you are using their free version then the credits are only 5 for a month- Roselin B. 

Our Review of Lusha

Lusha’s integration with CRM systems simplifies the process of reaching out to potential leads, enhancing workflow efficiency. 

Based on what we found, many find Lusha’s initial cost a little too steep. However, we thought that  the high-quality data it delivers can significantly aid businesses in growing their networks. 

Surely, Lusha’s data is quite accurate, but its database size is not as big as some of its competitors, which could limit market coverage for some users. From our perspective, Lusha presents itself as a solid choice for improving lead generation efforts with reliable data.

Note: Diversify your options with these alternatives to Lusha 

8. Apollo.io

Apollo.io is known as a sales platform with a database of 260 million contacts and 60 million companies, with high accuracy in information. 

It supports teams with its Engagement Suite, organizing workflows for efficiency. The Intelligence Engine offers smart recommendations, for better marketing strategies. 

For instance, Apollo.io outshines Lusha with this Engine, as they offer advanced analytics and insights that let you refine market strategies based on trends and prospect behavior.

But take note that Lusha is a much easier platform to learn and navigate, and also offers better job and tech alerts. 

That said, Apollo.io’s commitment to providing up-to-date data makes it a stronger option for any sales team.

About Apollo.io

• Founding year: 2015
• Founding team: Tim Zheng
• Company Size: 501 to 1001 employees

Features of Apollo.io

• B2B Database: Apollo.io has a large database with 260 million contacts and 60 million companies, making it easier to find and reach out to potential business clients and partners.
• Engagement Suite: The platform offers tools for creating and managing email sequences, personalizing messages, and automating outreach tasks. 
• Intelligence Engine: They deliver advanced analytics and insights, assisting users in refining their market strategies with information on trends, prospect behavior, and campaign performance.
• Lead Generation: Apollo io allows for the accurate identification and engagement of key contacts within organizations, making campaign plans more effective.
• CRM Integration: They keep user databases updated and enriched with the latest data, improving the efficiency of sales and marketing campaigns.

Pros of Using Apollo.io

• Deep B2B database offering detailed insights into companies.
• Efficient suite for engaging customers more effectively.
• Strong tools for lead generation enhancing prospect discovery.
• Effortless CRM compatibility, easing data handling.
• Accurate LinkedIn connectivity for focused networking and outreach.

Cons of Using Apollo.io

• Interface may seem intricate, potentially complicating navigation.
• Occasional delays could impact the platform’s responsiveness.

Apollo.io Pricing

Apollo.io offers a range of pricing plans designed to meet diverse needs. You can start with the Free plan at no cost, which includes unlimited email credits and basic features. 

If you need access to many records and analytical tools to discern buying intent, the Basic plan at $49 a month is suitable for you, offering up to 10,000 records and a solid foundation for understanding your market.

If your plan is to enhance your email marketing strategy with advanced automation and AI-crafted emails, the Professional plan at $79 a month provides unlimited sequences and AI assistance, ideal for businesses looking to streamline their communication efforts.

And if you’re leading a larger team looking for the full toolkit, the Organization plan, starting at $99 a month, has got you covered.

Note: If you’re curious about costs, explore more details on Apollo.io pricing.

What Users Say About Apollo.io

• • G2: 4.8 · ‎ 6,638 reviews

• Capterra: 4.8 · ‎ 6,638 reviews 

What do you like best about Apollo.io?

Apollo has great data quality, a full feature set, every integration you may need, the ability to perform execution within the platform and have it reflected accurately in the crm, superior support, and it’s easy to start and integrate. I use it every day. You’re able to instantly implement, and then it’s just you that needs to catch up and learn the platform. Also, the price/value is a big factor. The #1 player in this space would have cost me $38k/yr and that’s with negotiations. 

What do you dislike about Apollo.io?

Clarity in their knowledge base is somewhat lacking, but they do make up for that part with webinars, resources, and fast and attentive support which has a ‘we care’ vibe, as opposed to some others.- Danny M. 

Our Review of Apollo.io

Apollo io’s integrated approach to lead generation and sales engagement offers a powerful, comprehensive solution that, with a bit of time, becomes an asset for managing enterprise sales processes. However, we couldn’t ignore the complex setup of the platform. 

Checking out Apollo.io, we found that its strength lies in its automation, which lets us send out personalized emails easily and hits the mark with our audience.

The dashboard was certainly a breeze to use, and we liked that it showed how a user’s campaigns will be performing in a way that’s easy to understand. While it’s doing a lot right, we did think it could do even better with a mobile app and deeper email campaign insights.

We also found its Chrome extension quite easy to handle and it smoothly integrates into daily workflows, while the Engagement Suite and Intelligence Engine improve productivity greatly when used right. 

However, if you are a new user, you might find Apollo.io’s array of features daunting at first glance. 

Note: Considering a switch from Apollo io? Explore these Apollo.io alternatives.

9. Lead411

Lead411 positions itself as a good choice for B2B data, with truly unlimited sales leads and database access that sets it apart from competitors. With a clear stance against hidden export fees and contact limits, Lead411 does give you both transparency and value.

Compared to Lusha, which is excellent in providing accurate contact data and seamless CRM integration, Lead411 offers a unique edge. They provide sales teams with useful insights and triggers that can transform a standard outreach into a highly opportune engagement. 

Lead411 provides a powerful suite of B2B sales tools, focusing on actionable data to target companies showing growth signs. With features like sales intelligence, Bombora B2B Intent Data, and lead scoring, Lead411 helps you identify and prioritize prospects ready to invest.

About Lead411

• Founding year: 2001
• Founding team: Tom Blue 
• Company Size:11-50 employees.

Features of Lead411

Here are the standout features of Lead411 – 

• Comprehensive Database: Lead411 offers access to a deep database, which has over 450 million contacts and 20 million companies globally. This coverage provides you with a rich source of potential leads.
• Growth Intent Data: One of the important features of Lead411 is its ability to target companies experiencing growth. This also means these companies are more likely to be in a buying cycle. 
• Sales Intelligence Triggers: Sales intelligence trigger features are what let you target and interact with prospects in a timely manner. Plus, you can make relevant proposals and improve the effectiveness of sales strategies.
• Buyer Intent Data (with Bombora):  Lead411 partners with Bombara and offers buyer intent data. This can then help you get hold of companies that actually need solutions or services in specific areas. 

Pros Using Lead411

• Huge database filled with verified millions of contacts.
• Utilizes Growth Intent Data to pinpoint prospects.
• Offers up-to-date information for precise communication.
• Simple to navigate interface with straightforward configuration.
• Enables direct communication through pre-set templates.

Cons of Using Lead411

• Initial adjustment is required to master search features.
• Restricted global features limit its international application

Pricing

Lead411’s pricing is designed to fit businesses of any size, offering clear and fair rates. The Basic Plus Unlimited plan, priced at $899 per year, is perfect for you if you need full access to emails, direct phone numbers, and automation features. 

If your business uses intent data for more precise targeting, the Pro with Bombora Intent plan enhances your strategy with 10,000 annual exports and rollover options. 

With ones with larger teams, you  might prefer the Unlimited Plan, which encompasses all Basic Plus features plus unlimited exports and additional support for onboarding,

Note: For an in-depth look at Lead411 pricing, consider checking out additional details.

What Users Say About Lead411

• G2: 4.5 · ‎(422 reviews)
• Capterra: 4.6 · ‎(60 reviews)

What do you like best about Lead411?

I liked how many filters there are, especially with the recent update. It is very easy to use and learn, and the customer support is incredible, especially because of Ryan! He answered all of my questions quickly and never hesitated to help.

What do you dislike about Lead411?

I wish they had a website section in the results of the leads instead of having to hover over the company or lead name, though I heard that it could be considered for a future update. Also, not all of the leads belong in certain sections and filters (for example: finding photography services under the IT Services filter), but I am seeing less of those with the recent update. – Aneta O.

Our Review of Lead411

What impressed us about Lead411 was its Growth Intent insights and sales engagement tools, as they offer a strategic advantage. If you want a more targeted feature, this can be a good choice.  

While it may present a learning curve for new users, we found its specialized sales triggers and comprehensive company data do set it apart. However, if you are looking for a wider range of functionalities, you might find it somewhat limited.

What stood out for us was the platform’s knack for pinpointing companies on the brink of growth, thanks to its smart use of sales triggers like hiring sprees or new funding rounds. 

However, we feel it could benefit from a broader range of email integration options.

Note: For a list of tools similar to Lead411 , refer to these Lead411 alternatives.

10. CloudLead 

CloudLead specializes in providing B2B data solutions, focusing on delivering channel-optimized data to enhance outbound marketing strategies. 

With a commitment to removing the guesswork from outreach, Cloudlead offers global data coverage. Unlike Lead411’s limited global range, they have insights for targeting prospects effectively across various regions like EMEA, NA, LATAM, and APAC. 

Their services include custom leads, lead enrichment, lead cleansing, and lead scoring, all designed to improve sales and marketing efforts. 

Cloudlead stands out by combining software efficiency with human verification, ensuring high-quality, accurate data for businesses looking to streamline their outreach and connect with prospects more meaningfully.

About CloudLead

• Founding year: 2015
• Founding team: Noman Siddiq
• Company Size: 40–50 employees 

Features of CloudLead

Here are features of CloudLead which make it a top choice – 

• Custom Data Creation: CloudLead offers tailor-made lists for sales and marketing campaigns, providing freshly sourced contact and account data that aligns with your Ideal Customer Profile, ensuring up to 98% data accuracy.
• Data Enrichment Services: They offer a comprehensive view of decision-makers and target accounts by supplementing your database with updated contact information, firmographics, technographics, and demographics to drive meaningful conversations.
• Data Cleansing Solutions: CloudLead maintains the accuracy and relevance of your database by verifying emails and updating all data points with human researchers, ensuring 100% verification and compliance with live social sources.
• Human Verified Leads: The platform specializes in providing leads that are 100% human-verified based on your ideal customer profile, offering global coverage and custom data points to meet your specific campaign needs.

Pros of Using CloudLead

• CloudLead ensures high-quality leads with efficient data searches globally.
• Offers 100% human-verified leads tailored to your Ideal Customer Profile.
• Provides up to 98% data accuracy for reliable outreach.
• Features global coverage, supporting diverse market outreach strategies.
• Exceptional customer service, responsive to needs, and adaptable to changes.

Cons of Using CloudLead

• Complex jobs may not align perfectly with CloudLead’s capabilities.

Pricing 

Although CloudLead doesn’t disclose their pricing openly, our research reveals that their customized pricing is usually 3 tiered. 

If you require an introduction to lead generation, CloudLead’s Free Trial is available. For those with a smaller team or beginning their lead generation journey, the Starter plan, offering 500—1,000 human-verified leads per month, is appropriate.

Should your needs expand, the Growth plan increases to 2,000—5,000 leads monthly, integrating CRM capabilities.

For larger organizations necessitating extensive lead generation, the Professional plan delivers 5,000—10,000 leads per month, complemented by dedicated account management for tailored support

What Users Say About CloudLead 

• G2: 4.8 · ‎ (39 reviews)

What do you like best about CloudLead?

the accurate data points which it provides while streamlining whole lead filtering process is exceptional

What do you dislike about CloudLead?

The amount of contacts is still missing a bit but it’s gradually increasing. – ranjit s. 

Our Review of CloudLead 

CloudLead’s dedication to offering the latest and most precise leads tailored to the Ideal Customer Profile marks a key advantage, especially compared to alternatives like UpLead.

We revised its features and found that CloudLead stands strong in providing high-quality, human-verified leads across different markets. Many people are using the platform for its global coverage and accurate data, increasing outbound marketing efforts significantly.

Though CloudLead performs well across many tasks, we did find that it might not suit more intricate needs. Also, its pricing could be a hurdle for smaller businesses or those with limited budgets.

Factors to Consider Before Investing in B2B Email List Provider

Choosing the right B2B email list provider is much needed for your marketing strategy. The wrong choice can lead to wasted resources, damaged reputation, and missed opportunities. 

To ensure success, it’s important to consider several key factors before making a decision. Here’s what you need to keep in mind—

Data Accuracy and Quality

When choosing a B2B email list provider, nothing beats the importance of data accuracy and quality. Ensure the provider constantly refreshes their database to weed out old contacts and add pertinent details. It ensures you target the correct audience, significantly boosting your campaign’s success.

Compliance and Legal Considerations

Compliance with laws such as GDPR, CCPA, and other data protection regulations is non-negotiable. Your chosen provider must adhere to these laws to protect your business from legal issues. Be sure they have strict compliance measures in place to safeguard data privacy and security.

Integration Capabilities

Consider how well the provider’s data can integrate with your existing CRM and marketing automation tools. Easy integration allows for efficient workflows and better management of your email campaigns. It saves time and reduces the risk of errors in transferring data between systems.

Cost vs. Value

While cost is an important consideration, it’s more important to assess the value you’re getting. Compare the pricing plans of different providers and weigh them against the features and benefits they offer. You can look for providers that offer a good balance of quality data and affordability.

Customer Support and Service

Good customer support can make a big difference, especially when you encounter issues or have questions. It’s important to check the provider’s reputation for customer service. Seek out providers known for offering extensive support across various channels and who have favorable feedback from other customers.

Scalability

Scalability is key since your business needs will evolve with growth. It’s crucial to pick a provider capable of scaling alongside you. Look for those offering adaptable plans and services that can meet your changing demands while maintaining high data quality and service standards.

Read More: Find email address from Twitter

So, What’s the Best B2B Email List Provider?

Swordfish AI tops our list as the best B2B email provider, thanks to the unbeatable mix of data accuracy, ease of use, and solid customer support. 

It’s a platform that both seasoned marketers and those who are new can use easily, backed by a team ready to help you tackle any challenges head-on. What really sets Swordfish AI apart is its dedication to making sure you’re satisfied, even offering an unlimited free trial so you can fully explore what it has to offer without any upfront costs.

While Swordfish AI steals the spotlight, it’s worth mentioning that Cognism and Kaspr also bring a lot to the table for specific needs. 

Cognism is your go-to for deep market insights, thanks to its comprehensive toolset, whereas Kaspr shines with its LinkedIn integration, perfect for lead generation. 

Swordfish AI, however, offers the best combination of data accuracy, user-friendliness, and customer support, making it the optimal choice for driving up your marketing campaigns.

Read More: How To Find Email From Instagram

Conclusion

When it comes to the best b2b email list providers, Swordfish AI takes the lead with its in-depth 3.5 billion profile database, accurate algorithms, and a handy Chrome extension. 

From our pick of the top 10, Cognism excels in market insights and Kaspr in LinkedIn integration. However, Swordfish AI’s blend of precision and user-friendliness makes it the top choice, especially for startups and small teams on a budget.

Ultimately, when choosing the right provider, you have to prioritize data quality, and compliance. It’s also wise to keep system integration, and scalability in mind. 

Plus, you’d want to carefully evaluate your needs and match them with the right tool to get growth opportunities. 

Try Swordfish Ai

Frequently Asked Question

What is the difference between a B2B and B2C email list provider?

B2B email list providers specialize in databases detailing businesses and their key personnel, designed for companies selling to other businesses. B2C providers, meanwhile, aim at individual consumers.

How do I ensure the email list provider complies with data protection laws like GDPR?

Make sure to pick a provider that follows international data protection and privacy laws like the GDPR in the EU, CCPA in the USA, and more. Choose providers who clearly say they comply and explain how they manage data.

What role does segmentation play in the effectiveness of a B2B email list?

Segmentation plays a key role in reaching the correct audience with messages that matter to them. It means breaking down the email list into smaller groups using different factors such as industry, company size, job role, and location. When done right, segmentation results in better engagement from your audience.

How often are the email lists updated by providers?

How often the email list is updated is very important to keep it correct and useful. Ask the providers how often they refresh their lists and keep the information up-to-date. Regular updates can lower the chance of emails not being delivered and make your email campaigns work better.

How do I find emails for B2B sales?

For B2B sales emails, use well-known providers like Swordfish AI, Cognism, and ZoomInfo. They have large, current databases, tools for detailed searches and grouping and can work with your CRM to make selling smoother.