Clearbit vs Hunter: Which Offers Superior Email Finding Abilities?

If you’re stuck choosing between Clearbit vs Hunter for your business, here’s a quick breakdown to help you decide.

Clearbit is a comprehensive data intelligence platform. It’s perfect for businesses that need detailed insights to shape their marketing and sales strategies. If your focus is on understanding your market deeply and tailoring your approach accordingly, Clearbit is a strong choice.

On the other hand, Hunter.io specializes in finding and verifying professional email addresses. It’s the tool you want for email outreach. If your strategy relies heavily on reaching out via email, whether for marketing, sales, or networking, Hunter.io is likely your best bet.

In this comparison, we’ll look closely at what makes Clearbit and Hunter different, their standout features, and how they fit into various business strategies. By diving into these details, you’ll be able to make a more informed choice for your business needs. Let’s get into it.

What is Clearbit?

Clearbit, established in 2014, is a data intelligence service designed for businesses that want to boost their marketing and sales with better data. 

The company specializes in providing detailed and current information about people and companies. This is key for businesses aiming to personalize their interactions and streamline their operations.

With a vast database, Clearbit offers information on over 20 million companies and 200 million individuals. This wealth of data is crucial for businesses targeting specific demographics, as it aids in lead generation, evaluation, and reaching the right audience.

The platform is especially beneficial for marketing professionals, sales teams, and data analysts. Its strong integration capabilities with CRM and marketing tools make it a go-to choice for organizations seeking data-driven decision-making tools.

Features of Clearbit

Clearbit is a comprehensive sales intelligence tool designed to soar B2B marketing and sales activities. Here are its main features:

Target Account Identification

Clearbit’s Target Market Builder is a standout feature. It goes beyond basic target account lists by providing a wider view, helping businesses discover potential B2B clients. This tool is invaluable for building a larger base of potential buyers. 

It’s instrumental in finding and identifying companies that meet specific market criteria, enabling businesses to customize their marketing strategies and outreach to a more relevant and potentially lucrative audience.

Intent Revelation and Conversion

Clearbit stands out with its ability to reveal the identity of anonymous visitors on your website. This feature is essential for figuring out which companies are checking out your site and are likely interested in your products or services.

What Clearbit does is it quickly spots potential clients who match well with what you’re offering. This turns the anonymous traffic on your website into actual sales leads. This feature is incredibly valuable for businesses that rely on their website as a main source for generating leads.

Contact Database Access

Another major advantage of Clearbit is its extensive B2B contact database. This database includes over 30 million verified contacts, making it an invaluable asset for businesses looking to connect with key decision-makers across different industries.

HubSpot Integration

Clearbit’s integration with HubSpot, a widely used CRM platform, is a notable feature that helps the process of data management and marketing. 

This integration simplifies the export and synchronization of data into HubSpot, ensuring that customer information is current and free from duplications. 

The seamless connection between Clearbit and HubSpot improves CRM capabilities, making it more efficient for you to manage and engage with leads effectively within a unified platform.

Global Coverage and Data Accuracy

Clearbit stands out for its extensive global coverage, particularly in key regions like the US, APAC, and EMEA. This worldwide reach is matched by a strong commitment to the accuracy and reliability of its B2B contact data.

The platform ensures that the data it provides is comprehensive, accurate, and current. This is vital for businesses that want to connect with the right audience efficiently. 

Pros

• Enhances B2B marketing and sales strategies through data enrichment.
• Provides real-time data updates for accurate and up-to-date information.
• Integrates seamlessly with popular CRM platforms like HubSpot.
• Enables targeted marketing with detailed insights into customer profiles.
• Simplifies lead generation and scoring with comprehensive data tools.
• Improves outreach with access to key decision-makers in target industries.

Cons 

• There are software errors that make the platform glitchy at times. 
• It could improve in sourcing European emails.

What is Hunter.io?

Hunter.io, founded in 2015 by Antoine Finkelstein and François Grante, is renowned for its email discovery and verification services. 

It’s particularly useful for cold emailing, building prospect lists, or maintaining a good sender reputation. This platform offers a straightforward and effective solution for enhancing email-based communication and marketing strategies.

The platform’s user-friendly interface makes it accessible for a variety of business purposes, including managing email campaigns directly through email services like Gmail. 

Hunter.io’s easy integration with CRM systems simplifies lead management processes. Currently, it has a large user base, with over three million users depending on its tools.

Additionally, Hunter.io is committed to sustainability, aiming to be a carbon-neutral brand. This reflects its awareness and responsibility towards environmental issues.

Features of Hunter

The features of Hunter are given below –

Domain Search

Hunter.io’s Domain Search is a powerful tool for quickly finding contacts using a company’s name or website. It’s particularly effective for identifying key individuals within an organization and streamlining your outreach efforts.

Email Finder

The Email Finder feature helps you quickly find verified email addresses. You can efficiently build and refine your contact lists for targeted communication by simply entering a person’s name. 

Email Verifier

This email verifier tool is important for the success of your email campaigns. It verifies the accuracy of the email addresses you’re using. With that, you can reduce the number of bounced emails and keep your sender’s reputation in good standing.

Cold Email Campaigns 

Hunter.io offers a comprehensive system for managing cold email campaigns. It allows you to create, schedule, and track emails. Hunter reviews say that users are satisfied with how it helps create personalized messages and effective follow-ups.

CRM Integrations

Hunter.io offers diverse integration capabilities with several CRM platforms, including HubSpot, Salesforce, Pipedrive, and Zoho CRM, among others. 

Additionally, it’s compatible with email services like Gmail and Outlook and can integrate with spreadsheet applications like Google Sheets and Airtable.

Pros

• Provides straightforward access to professional email contacts.
• Delivers highly accurate email validation.
• Offers an easy-to-use interface for outreach activities.
• Ideal for creating specific email contact lists.
• Compatible with various CRM platforms and tools.

Cons

• Focuses mainly on email information, offering less versatility.
• The complementary plan is more restrictive for bigger businesses.

Clearbit vs Hunter: Key Comparison Table

When comparing Clearbit and Hunter, it’s important to understand their unique features and how they offer different aspects of sales and marketing. So, let’s compare Clearbit vs Hunter:

Features	Clearbit	Hunter
Primary Focus	Data enrichment and sales intelligence	Email finding and verification
User Base	400k+ users	4+ million users
Engagement Tools	Advanced data tools for targeting and personalization	Cold email campaign management and personalization
CRM Integration	Seamless integration with CRM systems like HubSpot and Salesforce	Integrates with CRM platforms such as HubSpot, Salesforce, and Pipedrive
Data Accuracy	Real-time data updates for accurate profiling	High accuracy in email verification
User Interface	Intuitive interface for data-driven decision making	User-friendly interface for streamlined email outreach
Unique Features	Real-time insights into visitor intent and conversion	Advanced filtering for targeted email searches
Compliance	GDPR compliant, ensuring data privacy	Transparent sourcing and GDPR compliance

Clearbit vs Hunter: In-depth Key Differences

Well, now let’s see the difference between Clearbit and Hunter in detail so that you can make an informed decision quickly.

1. Ease of Use

Clearbit

Clearbit stands out for its user-friendly interface, which is designed to make your workday smoother and more efficient. Its intuitive design lets you easily figure out how to use it. 

The seamless integration with CRM systems is a significant advantage, enhancing your ability to manage data, analyze trends, and develop marketing strategies.

Hunter

Hunter is designed for those who want to get straight to the point — finding and verifying email addresses quickly. 

This tool is ideal for users who prefer a straightforward, no-nonsense approach to their email outreach tasks. If your daily routine involves a lot of email searching and verification, Hunter offers a simple yet effective solution.

2.B2B or B2C Focus

Clearbit 

Clearbit is great for business-to-business (B2B) marketing. It helps you understand other businesses and the important people in them. This lets you make sure your marketing hits the mark, reaching the right business with messages they can align with.

Hunter

Hunter is good for B2B, but not just for that. It’s also helpful for business-to-consumer (B2C) situations, like when you need to find someone’s work email. 

Whether you’re reaching out to other businesses or directly to customers, Hunter makes it easy to find the email addresses you need.

3. Lead Generation and Management

Clearbit

Clearbit is a star when it comes to finding new leads. It gives you lots of detailed information so you can really tailor your approach to each potential customer. 

Plus, what’s impressive about Clearbit is its capability for tracking and scoring leads, thanks to its vast database. This depth of insight helps you create more personalized marketing campaigns and manage your leads with greater efficiency.

Hunter

Hunter is all about getting you started with new contacts, especially through email. It specializes in helping you make that first, driving contact through email. 

Where Hunter stands out is in managing cold email campaigns. It sets you up to make a great first impression with new leads, helping you lay the groundwork to build those relationships further.

4. Data Sources and Quality

Clearbit

Data quality is where Clearbit stands out. It offers up-to-date information with real-time updates, so you’re always working with the latest data. 

With Clearbit, you’ll get insights from many companies and contacts, which helps you make smarter decisions.

Hunter

Hunter’s main game is accuracy, especially regarding email addresses. This means your email campaigns are more likely to reach the right people, reducing bounces and increasing the chances of getting your message read. It’s all about making each email count.

5. Customizable Filtering and Segmentation

Clearbit

Customization is at the heart of Clearbit’s filtering and segmentation. This allows you to change your marketing campaigns with precision. 

With this, you’ll be sure that your messages reach the most relevant audiences. It’s about making your marketing efforts as effective as possible.

Hunter

If you’re using Hunter and looking for the right people to contact, their advanced filtering options are a real game-changer. You know how sometimes you need to find a particular person in a company, or maybe target a specific department? Hunter makes this super easy. 

Its filtering tools are designed to help you pinpoint exactly the contacts you’re after. This means less time sifting through irrelevant data and more time connecting with the right people for your business. 

It’s all about making your search as efficient and targeted as possible.

6. Website Visitor Identification

Clearbit

Imagine knowing who’s visiting your website and what they’re looking for — that’s what Clearbit does. It identifies anonymous visitors, giving you insights into their intent. 

This turns vague website traffic into actual leads you can pursue. It’s like having a superpower to see who’s interested in your products or services, even before they reach out to you.

Hunter

Now, Hunter doesn’t directly identify website visitors. 

But here’s where it shines: once you have contact details, perhaps from your website forms or other sources, Hunter makes sure that these email addresses are accurate. 

This verification is essential for connecting with your visitors effectively.

7. Real-Time Data and Notifications

Clearbit

With Clearbit, you’re always informed of situations. It updates its data in real-time, so you’re making decisions based on the most current information. 

Hunter

Hunter’s approach is different. It’s not about constant data updates but about making sure the emails you have are correct. It’s more about the quality of each contact detail rather than a continuous flow of data updates.

8. Lead Scoring Capabilities

Clearbit

Clearbit helps you prioritize your leads. It scores them, so you know who to focus on first. This is based on a rich database, allowing you to segment and target your leads more effectively.

Hunter

Hunter doesn’t focus on lead scoring. It’s more about the initial step — finding potential leads. It’s more like your first step in lead generation, helping you gather the contacts you’ll later score and nurture.

10. Compliance with Laws

Clearbit

Clearbit isn’t just smart; it’s also law-abiding. It’s fully compliant with GDPR, ensuring responsible data handling and respect for privacy laws.

Hunter

Hunter also respects data laws, emphasizing GDPR compliance. It’s especially careful with how it sources and manages email addresses, ensuring ethical and legal use of data.

11. CRM Integrations

Clearbit

Clearbit integrates with a wide range of CRM and sales tools, enhancing data handling and sales activities. 

Some notable integrations include Salesforce, HubSpot, Marketo, and Segment. This allows for effective synchronization of customer data across different platforms. 

Hunter

Hunter, while offering CRM integrations, focuses primarily on email outreach. Its integrations include popular CRMs like HubSpot, Salesforce, and Pipedrive, as well as email services like Gmail and Outlook, simplifying the email campaign processes.

Here’s how the two tools integrate with major CRMs:

CRM Integration	Clearbit	Hunter
Salesforce	✔️	✔️
HubSpot	✔️	✔️
Marketo	✔️	❌
Pipedrive	✔️	✔️
Zoho CRM	❌	✔️
Microsoft Dynamics	❌	❌

12. Limitations

Clearbit

For Clearbit, users have noted a few limitations. 

Firstly, the cost of Clearbit’s premium features can be a significant consideration, especially for small businesses or startups, as the pricing might not fit all budgets. 

Additionally, while Clearbit offers a wide range of integrations, particularly with CRM systems, there may be some tools or platforms that aren’t directly supported. 

Users have also reported occasional inconsistencies or outdated information in Clearbit’s data. 

Another limitation is its global reach; while it provides substantial information on North American companies and professionals, its data might be less exhaustive for other regions.

Hunter

Hunter is known for its user-friendly interface but is primarily focused on email data. 

This focus limits its versatility compared to Clearbit, which offers a broader range of sales intelligence features. Hunter lacks the in-depth data enrichment and lead scoring capabilities found in Clearbit. 

It’s great for starting email contacts and managing cold email campaigns but doesn’t offer the same breadth of sales intelligence and engagement tools as Clearbit.

13. Pricing and Plans

Clearbit Pricing 

Clearbit also provides different plans, including a free option and a Growth plan priced between $50 and $275. These plans support various aspects of business operations, such as lead discovery, getting insights into website visitors, and integrating with CRM tools like HubSpot.

Hunter Pricing

Hunter.io offers several pricing plans, including a free plan and paid options like Starter, Growth, and Business. Prices range from $0 to $349 annually, with a 30% discount for yearly payments. The plans vary in the number of monthly email searches and verifications they offer. 

14. Reviews 

Clearbit Reviews

• G2: 4.4 · ‎ 616 reviews

• Capterra: 4.5 · ‎ 33 reviews

“It is a very useful extension. I personally use this extension and it’s mind blowing. I can find the details of any key person in just one click. It reduces my work load. And not only key people, you can find the email ids of other employees of the company.

Sometimes it shows errors and my 60% work depends on clearbit so for that time I have to find some other extension. It provides limited credits so I have to buy the credits for some more details.” – Priyanka G.

Hunter Reviews

• G2: 4.4 · ‎ 521 reviews

• Capterra: 4.6 · ‎ 606 reviews

“ The obvious best feature is the resource for finding email addresses with a click of a button. They have a free version, and it enables you to get a certain number of searches per day.” – Jenn W

15. Customer Support

Clearbit

Clearbit provides customer support with a focus on helping you maximize your use of its data enrichment tools. Support channels include email, help articles, and direct customer service for complex queries. 

Hunter

Hunter is known for its user-friendly platform. It also offers customer support, primarily geared towards assisting you with email verification and outreach queries. The support includes email and a knowledge base to help you navigate the platform efficiently.

Clearbit vs Hunter: Which One Should You Choose?

When deciding between Clearbit and Hunter, it really depends on your specific sales and marketing needs. Let’s break it down to make your decision easier.

If your focus is on enriching your comprehensive sales intelligence, then Clearbit is the way to go.

Clearbit is particularly great if you need to deep-dive into company details, enrich your CRM data, and get real-time updates. It’s ideal for those who want in-depth knowledge about potential clients or to enhance their existing contact data. 

On the other hand, if your main focus is on email outreach, Hunter is the better choice. It specializes in finding and verifying professional email addresses. 

Hunter is perfect for building and refining email lists, especially for cold emailing campaigns. It stands out for its user-friendliness and efficiency, making it a great tool for those who prioritize email-based outreach.

So, here’s the gist: for a wide-ranging approach to data enrichment and sales intelligence, Clearbit is the way to go. If your priority is targeted email outreach and verification, Hunter is your best bet.

Swordfish AI: The Best Alternative to Clearbit vs Hunter

Swordfish AI stands out among Clearbit and Hunter alternatives, with a database of 3.5 billion data points. It specializes in offering direct access to key decision-makers through mobile phone data. 

Over 50,000 professionals in sales and recruitment trust it for its precision in matching cell phone numbers.

Plus, Swordfish AI gives a push to your sales and recruitment effectiveness by providing immediate validation of contact details. So, with that, you have the chance to improve the chances of successfully scheduling meetings and boosting revenue. 

Features of Swordfish AI 

Features of Swordfish that stand tall when compared to Hunter and Clearbit are – 

• Prospector

Swordfish AI’s Prospector tool stands out from options like Clearbit or Hunter due to its effectiveness in creating current lists for phone or email outreach. This tool adopts a targeted approach to pinpoint ideal prospects, enabling you to actively build lists of contacts for outreach purposes. 

• Advanced Verification

Swordfish AI collaborates with cell phone carriers to enhance the accuracy and timeliness of contact information. This partnership leads to a more advanced verification process, ensuring the data provided is reliable.

• Chrome Extension

The Swordfish AI Chrome extension integrates directly into your browser, providing seamless access to contact information. It simplifies finding email addresses and phone numbers, making it a valuable tool for professionals and marketers.

• API Integration

Swordfish AI includes an API feature that lets you connect it to other apps and systems. This makes the data from Swordfish AI more flexible and useful, as businesses can use it in different ways to suit their specific needs.

• Reverse Search

Swordfish AI’s Reverse Search capability starts with basic details like a name, company, email, or phone and then finds the required contact information for you.

This approach is more detailed in lead targeting. Hence it offers a comprehensive way to access contact data compared to competitors. Plus, It allows you to find the specific leads you need accurately.

Pricing

Swordfish AI encourages visitors to contact them for pricing information tailored to different needs, including sales, recruitment, marketing, and API usage. This approach gives you customized pricing based on individual or business needs.

Comparison Table: Clearbit vs Hunter vs Swordfish AI

Here’s a comparison table for Clearbit, Hunter, and Swordfish AI, focusing on their key features like database size and CRM tool integrations:

Features	Clearbit	Hunter	Swordfish AI
Primary Focus	Data enrichment and sales intelligence	Email finding and verification	Cell phone number and email finding
Database Size	Over 20 million companies and 200 million contacts	Not specified, focuses on professional email addresses	Over 3.5 billion contact data profiles
CRM Integration	Salesforce, HubSpot, Marketo, Segment	HubSpot, Salesforce, Pipedrive, Zoho CRM	Integrates with major CRM systems (specific platforms not specified)
Unique Feature	Real-time insights, visitor identification	Email verification, cold email campaigns	Reverse search, real-time validation of contact details
Email/Contact Search	Comprehensive B2B contacts	Email address focus	Access to unique cell phone numbers and business emails

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Clearbit vs Hunter vs Swordfish AI: Which One Should You Go For?

Choosing between Clearbit, Hunter, and Swordfish AI for your sales and marketing needs isn’t about finding a clear winner. It’s more about matching the tool to your specific requirements.

Clearbit

Clearbit is ideal for businesses focusing on data enrichment and sales intelligence. It provides considerable insights into companies and contacts. If you’re looking for targeted marketing and sales strategies, go for Clearbit. 

Hunter

Hunter is going to be the best suit for businesses centered on email marketing and outreach. If your primary goal is to find and verify professional email addresses for targeted email campaigns, Hunter’s straightforward and effective tools will be invaluable.

Swordfish 

Swordfish AI is the go-to option for those who prioritize direct phone communication with decision-makers. We offer unique access to cell phone contact data, a feature especially beneficial for sales strategies involving personal phone outreach.

Conclusion

In summary, when deciding between Clearbit vs Hunter, it’s all about what your business needs most.

Clearbit is perfect for businesses that need deep sales insights and a lot of data about their market and audience. It’s great if you want to really understand who you’re selling to and tailor your strategies accordingly.

Hunter is ideal if your main focus is on email. It’s the go-to for finding and checking email addresses, making sure your email campaigns are effective and reach the right people.

But, if you’re looking for something that combines the best of both worlds, consider Swordfish AI. It’s a strong alternative for finding contact data and direct communication. 

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FAQs

Can Clearbit and Hunter be used together effectively?

Absolutely, Clearbit and Hunter can complement each other in a business setting. Clearbit’s great data enrichment capabilities combined with Hunter’s specialized email finding and verification can create a more holistic sales and marketing strategy.

Is Clearbit more suitable for lead generation compared to Hunter?

Clearbit tends to offer a broader scope for lead generation due to its wide-ranging data on companies and contacts. While Hunter excels in email address discovery, Clearbit provides more comprehensive tools for lead engagement and identification.

Does Hunter provide the same level of data enrichment as Clearbit?

No, Hunter is primarily focused on email discovery and verification, which is a segment of what Clearbit offers. Clearbit, on the other hand, provides broader data enrichment services, including real-time data updates and CRM integration.

Which is more suitable for small businesses, Clearbit or Hunter?

For small businesses, the choice between Clearbit and Hunter depends on specific needs. If the primary requirement is email outreach and verification, Hunter is more cost-effective. However, for a wider range of data enrichment features, Clearbit might be the better option, albeit potentially at a higher cost.