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Lusha vs Kaspr: Which One Should You Get for B2b Lead Generation?

April 20, 2024 Comparisons, Kaspr, Lusha
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Lusha vs Kaspr

When it comes to B2B lead generation, choosing the right tool for sales intelligence can really make a difference. This is where Lusha and come into play, both well-known for their roles in providing B2B contact information and helping with lead generation.

Lusha is famous for its top-notch B2B contacts, offering unique features like alerts for job changes and technology-based targeting., meanwhile, is notable for its LinkedIn Chrome Extension, perfect for those focusing on LinkedIn for generating leads.

The reason of often comparing Lusha vs Kaspr are often compared is that they both offer unique, yet somewhat similar features. Lusha is all about the quality of data, whereas is praised for its seamless LinkedIn integration and instant data updates.

However, there’s more to this comparison. When choosing the right tool for your business, it’s not just about which one is better overall, but which one meets your specific sales and marketing needs more effectively.

Let’s begin.

What is Lusha?

What is Lusha

Lusha is known for providing top-notch contact information for businesses, making it a favorite for those in sales, marketing, and recruitment. Since its start in 2016, Lusha has become a key source of reliable and easy-to-find data.

It’s user-friendly and works well with popular platforms like social media, websites, and Salesforce. This makes it great for finding and reaching out to potential clients. Lusha is straightforward to use, giving you details like phone numbers, company info, and social media links.

One of its big advantages is offering current details on more than 50 million professionals and 20 million companies globally. Now, that’s a big plus in today’s highly competitive business environment.

Note: Have a look at some other alternatives for Lusha.

Features of Lusha

Let’s look at some of the prominent features of Lusha —

Features of Lusha

Intent Feature

To effectively target your B2B audience, it’s important to understand the different customer journey stages. Lusha’s Intent Feature offers insights that can help you focus your efforts more precisely

Prospecting Tool

With this tool, you can build a big list of potential contacts. It lets you search for people using specific criteria, which helps in generating leads more effectively.

Chrome Extension

Lusha’s LinkedIn add-on makes it easy to get contact and company info right from LinkedIn profiles. This makes collecting data about your prospects much simpler.

Job Change Alerts

Keep track of career changes in your network with this feature. It’s useful for finding new business chances when people change jobs.

Technology Filter

This feature lets you target companies based on the technology they use. It’s a smart way to fine-tune your marketing and B2B sales strategies.

Salesforce Data Enrichment

Lusha can automatically update your Salesforce records. It means turning incomplete or old data into new opportunities, making your CRM work better. By implementing inside sales strategies, you can improve customer engagement and performance.


  • Increases lead generation efficiency significantly.
  • Simplifies finding key decision-makers in target companies.
  • Saves time in gathering and verifying contact details.
  • Reduces the effort needed for manual data entry and research.
  • Facilitates quicker outreach to potential leads and clients.


  • Risk of information overload with extensive data availability.

What is

What is is a user-friendly tool that makes finding business contacts, especially on LinkedIn, serving as an efficient email address lookup and locator tool.

It’s available both as a browser extension and a web application, providing easy access to business contacts, including their phone numbers and emails.

What makes stand out is how well it works with LinkedIn, making it easier and more efficient to find and reach out to potential leads.

Used by over 50,000 companies, has a huge database with over 500 million contacts, making it ideal for individuals, small teams, and those in recruitment.

The platform is known for being easy to use right from the start, without needing a lot of training. It also helps save time – about 5 hours a week – by automating the process of managing leads and syncing data with other applications.

Features of is a versatile tool aimed at improving B2B prospecting, especially on LinkedIn. It provides various features to make the process of finding and connecting with business contacts easier.

Features of

Chrome Extension and Web App

Available as both a browser extension and a web app, offers two ways to use its services. This flexibility means you can access its features either directly in their browser or through a dedicated web interface.

Instant Access to Contact Data

With, users can quickly get the latest contact details, like phone numbers and email addresses, with just one click. This quick access cuts down the time usually spent on manually searching for data.

Integration with CRM Systems

The tool works smoothly with various CRM systems. It helps in managing leads better and keeps the CRM data updated with the latest contact information.

Verification of Data in Real Time checks the accuracy of contact details as they are gathered, using a network of over 150 data providers. This thorough checking process ensures the data’s accuracy and reliability.

Unlimited Access to B2B Email Addresses

All of’s plans, even the free version, provide unlimited access to B2B email addresses. It’s a great advantage for you if you need to reach out to many contacts without worrying about limits.

Simple and Easy-to-Use Interface

The platform is designed to be user-friendly, and suitable for all skill levels. Its straightforward interface makes it easy for newcomers to find their way around and make the most of its features.

Effective Lead Management Tools comes with powerful tools for organizing and managing leads. You can sort, label, and assign tasks to each contact, which helps in keeping track of interactions and follow-ups with potential clients.


  • Speeds up the process of finding business contacts.
  • Enhances LinkedIn networking and prospecting efficiency.
  • Saves significant time in lead generation activities.
  • Simplifies the management of sales leads.
  • Provides reliable and accurate contact information.
  • Streamlines sales and marketing efforts with CRM compatibility.


  • Cost may be prohibitive for smaller businesses.

Lusha vs A Quick Comparison Table

When finding the difference between Lusha and Kaspr, consider that both offer unique features for B2B prospecting on platforms like LinkedIn. They’re designed to simplify the process of finding and connecting with potential business contacts.

Here’s a quick comparison table highlighting the key aspects of each tool —
Database50 million business
profiles of enterprise, 44 million SMB business
profilesOver 500 million email addresses and phone numbers
Primary FunctionB2B contact data providerLinkedIn Chrome Extension and web app for B2B contact data
IntegrationIntegrates with Outreach, HubSpot, Gmail, Lemlist, and moreIntegrates with LinkedIn Sales Navigator, Zapier, HubSpot, and Salesforce
Ease of UseKnown for its user-friendly platformSimple and immediate use without lengthy onboarding
Data VerificationProvides high-quality, unique premium dataVerified data updated in real-time, checked against 150 providers

Lusha vs In-depth Key Differences

Lusha vs

When comparing Lusha and, we see how each service meets different business needs. Let’s look at this in simpler terms —

1. Ease of Use


Lusha is easy to use. Its clear layout helps users quickly find and use its tools, making it great for any team, no matter their experience level. focuses on making things easy for its users too. Its Chrome extension works well with LinkedIn, letting users collect business contacts easily. This helps them work more efficiently and happily.

2. B2B or B2C Focus


Lusha is mainly for businesses selling to other businesses (B2B). It offers tools and data that help these companies connect with each other. Its features are designed to support B2B sales and marketing. also targets the B2B market. It helps find and reach out to potential business clients, especially through its LinkedIn integration. This makes it useful for generating B2B leads and networking.

3. Lead Generation and Management


Lusha is great at finding potential customers. It provides tools to help businesses identify and connect with these leads. It also helps organize and take care of these leads, making the sales process smoother. is particularly good at finding leads through LinkedIn. It not only helps gather leads quickly but also offers tools to keep these leads organized. This is important for managing a sales process effectively.

4. Data Sources and Quality


Lusha focuses on giving users high-quality and accurate data. It gathers this information from many trusted sources. It means you get useful and up-to-date information for their sales and marketing work. also provides high-quality data. It checks its data in real-time to make sure it’s accurate. The database is updated often, giving users dependable information for reaching out to potential clients.

5. Customizable Filtering and Segmentation


Lusha lets users easily sort and divide data. This is helpful for reaching the right people. Users can adjust their approach to fit different groups, making their marketing more effective. has similar features for sorting and dividing leads. It lets you organize their prospects in different ways, improving their marketing and sales efforts.

6. Real-Time Data and Notifications


Lusha keeps its data fresh and relevant with updates as they happen. It’s really useful in markets that change quickly, where having the latest information can help secure a lead. also provides up-to-the-minute data, especially through LinkedIn. You’ll always get the latest info, so you can build relationships and reach out effectively.

7. Compliance with Laws


Lusha seriously follows data privacy laws like GDPR and CCPA. So you can trust the data they get and use without worrying about privacy. also respects important privacy laws like GDPR and CCPA. It takes care to handle data legally and protect user privacy, giving users confidence in how their data is collected and used.

8. Integrations with CRM and Sales Tools


Lusha works well with popular CRM systems, including Salesforce. It helps sales teams by making it easy to move data between Lusha and other sales tools, improving work efficiency and data accuracy. can also connect with various CRM tools, like Salesforce and HubSpot. These connections make managing and using data easier in existing sales processes, making a flexible choice for sales and marketing teams.

9. Limitations


A drawback of Lusha is that it uses a credit system to access data. This might limit how much users can do, especially for businesses that need a lot of data, as they might run out of credits and have to buy more. has a similar issue with its credit system. This might restrict how much data users can get and could mean extra costs for businesses that need a lot of data regularly.

10. Affiliate Program Opportunities


Lusha has an affiliate program that lets users and businesses partner with them and earn rewards or commissions for promoting Lusha. This helps spread the word about Lusha and grow its user base. offers a similar program, encouraging users to promote their service. You can use your network to get extra benefits and introduce to more people this way.

11. Pricing and Subscription Plans


Regarding Lusha pricing, it offers a free plan. It also has multiple pricing options Pro at $39 a month per user, offering 40 credits, and Premium $69 a month per user with 80 credits.

For bigger businesses, it offers a Scale plan which price depends on your requirements.

Lusha pricing

Kaspr pricing is customized to your needs, starting with a free plan offering basic features. For more capabilities, choose the Starter Plan at $39 monthly with extra credits and Sales Navigator integration.

Moreover, the Business Plan at $69 monthly and Organization Plan at $85 monthly include additional credits and advanced features like admin seats and API access.

Kaspr pricing

12. Customer Support


From our Lusha reviews, it’s known for its quick and helpful customer service. Users often praise the support team for solving problems efficiently and offering good assistance, making the overall experience better. also has dependable customer support. They focus on responding quickly and helpfully to user questions. This kind of support is important, especially when users face issues or need help using the platform.

13. Reviews


  • G2: 4.8 · ‎ 6,443 reviews
  • Capterra: 4.6 · ‎ 336 reviews

“The tool works great and has good quality data in general. The integrations just work and are easy enough to set up.

We use it with Salesforce and it’s great to get rid of spreadsheets. You can use it as an overlay with LinkedIn or Sales Navi (LinkedIn Premium) or just use Lusha’s own prospect search which is fine as well.

The SSO enabling was also a breeze and our IT guy complimented how well it worked out of the blue with a few clicks.

Good job Lusha peeps, keep it up!” – Stephan N.

  • G2: 4.4 · ‎578 reviews
  • Product Hunt: 3.7 · ‎38 votes reviews

“ provides a valuable tool for businesses by offering enriched data on professionals, particularly their contact information. This facilitates lead generation and outreach efforts, making it easier for sales and marketing teams to connect with potential clients.” – Leonardo d.

Lusha vs Which One Should You Choose?

Choosing between Lusha and really comes down to what you need. Lusha is great for getting detailed B2B contact info. It alerts you to job changes and lets you target specific technologies, which is perfect for focused sales and marketing.

But, if you use a lot of data, its credit-based system might hold you back., with its LinkedIn Chrome Extension, is excellent for quickly checking data and accessing a wide range of contacts. It’s especially useful for salespeople, business founders, and recruiters who use LinkedIn a lot for finding leads. Like Lusha, also uses a credit system, which might limit you if you need a lot of data. In short, if you’re into detailed, specific marketing, go for Lusha. But if LinkedIn is your main tool for finding leads, could be the better choice.

The Best Alternative Swordfish AI: Other Side of the Coin


Swordfish AI stands out as a strong option for those considering tools like Lusha and We combine important features from both, creating a single, easy-to-use platform.

Plus, Swordfish AI is great at finding accurate business contact information, which is key for successful marketing and sales. What sets us apart in the Lusha vs Kaspr Competitors market is our large collection of cell phone numbers and a special system to check these numbers. It makes sure that when you make cold calls, you’re more likely to reach the right people.

Also, it’s useful for those in sales and recruitment who need to talk directly to top decision-makers. In addition, Swordfish AI offers access to a huge pool of over 3.5 billion contact profiles, giving you a wide variety of contacts.

When it comes to compare Lusha vs Kaspr, Swordfish AI is more than just an alternative; it combines Lusha and into one.

Key Features of Swordfish AI

Swordfish AI is a good option when looking at Lusha vs Kaspr competitors. Check out these key features —



Our prospector feature enables you to build precise email and call lists using detailed filters, ideal for targeting top-quality leads.

Chrome Extension


We offer a straightforward browser add-on, the Chrome Extension lets you quickly find verified contact details from sites like LinkedIn, Twitter, and Facebook.

API Integration

Swordfish AI API Integration

Swordfish AI also offers API integration for companies looking to incorporate its features into their existing systems, ensuring seamless data integration and enhanced application functionality.

File Upload


By uploading a CSV file, Swordfish AI populates it with essential phone numbers and emails, enhancing your data and saving time.

Reverse Search


With our reverse search option, you can get complete contact details. Even if you have minimal information, such as a name, company, or email, we’ll gather everything for you.


Swordfish AI has a variety of pricing options to match your unique requirements, perfect for sales, recruitment, marketing, or API needs. Each package is designed to assist you in achieving your objectives effectively, offering precise emails, direct dials, and cell phone contacts.


A Comparison Table: Lusha vs vs Swordfish AI

When comparing Lusha,, and Swordfish AI, it’s essential to focus on the data each platform offers. Here’s a comparison table of Lusha and Kaspr alternatives that outlines the key data features of these three tools —

FeaturesLushaKaspr.ioSwordfish AI
Primary FunctionB2B contact data providerLinkedIn Chrome Extension and web app for B2B contact dataCell phone number finder and email finder
Data AccessContact information, company details, social media profilesUp-to-date contact info via Chrome Extension and web appUnique cell phone contact data with real-time validation
IntegrationSocial networks, web, SalesforceCRM systems like Salesforce, Sendinblue, HubSpot, Pipedrive, and more.Integrations with LinkedIn, Twitter, Facebook, Dribble, GitHub, StackOverflow, Google, Bing
User BaseOver 50 million business professionals and 20 million companies500 million phone numbers and email addressesAccess to over 3.5 billion contact data profiles
Ease of UseUser-friendly platformSimple and immediate use without lengthy onboardingChrome Extension for easy access to contact information
Free TrialFreeFreeCustomized Free

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Lusha vs vs Swordfish AI: Navigating Your Best Choice

In sales intelligence and lead generation, picking the right tool from Lusha,, and Swordfish AI can be tough. Each one has its own strong points and drawbacks, and the right choice really depends on what you need.


Lusha is known for its top-notch B2B contact information, perfect for focused sales and marketing. It’s great for reaching out accurately, thanks to features like job change notifications and tech targeting. But, if you use a lot of data, Lusha’s credit-based system might be a bit limiting. is great too, especially with its LinkedIn Chrome Extension. It gives you up-to-date contact info and a huge list of contacts, making it ideal for salespeople, business founders, and recruiters who use LinkedIn a lot.

Just like Lusha,’s credit system might hold you back if you need lots of data.

Swordfish AI

Swordfish AI is an interesting choice that brings together the best parts of both Lusha and It has a special database for cell phone numbers and checks these numbers for accuracy, which is great for cold calling. Plus, with over 3.5 billion profiles, Swordfish AI gives you a huge range of potential contacts.

It matches Lusha and in key areas like real-time data checking, handling lots of data, and detailed searching.


In comparing Lusha vs Kaspr, we’ve looked at what each sales intelligence tool offers. Lusha is great for getting detailed B2B contact information, with added features like alerts for job changes and technology-based targeting, making it perfect for specific marketing plans.

But, its system of using credits might be a drawback for heavy users. On the other hand, is excellent for those who use LinkedIn a lot. Its Chrome Extension provides up-to-date data and a large database of contacts.

Both tools are good, but the right one for you depends on what you need. If you’re after detailed B2B information, Lusha could be the better choice. If LinkedIn is your main tool for finding leads, then might suit you more.

But if you want a mix of both, plus unique features for cold calling and a big database, Swordfish AI is worth a try. It offers a unique database of cell phone numbers and a system to check these numbers.

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Are there any specific industries where Lusha or has a clear advantage?

Lusha’s broad data access makes it versatile for various industries. Especially beneficial in industries such as business-to-business services, tech, and professional services, focuses on LinkedIn networking.

Is Lusha or more cost-effective for small businesses?

The cost-effectiveness depends on your specific needs. Lusha might be more suitable for diverse outreach, while could be more budget-friendly for LinkedIn-centric strategies. It’s best to compare their pricing plans in relation to your business needs.

Can Lusha and be used for the same business purposes?

While there’s some overlap, they serve slightly different purposes. Lusha is versatile, suitable for various business needs, whereas is more focused on LinkedIn, making it ideal for users who prioritize this platform.

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