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People Data Labs Pricing, Alternative, & Overview: Is It Worth Your Investment in 2024?

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June 6, 2024 Pricing

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people data labs pricing

People Data Labs has emerged as a key player for those seeking powerful data solutions for business intelligence and recruitment. Its straightforward interface and rich dataset features make it highly sought after.

But, how much does it cost?

People Data Labs offers a variety of pricing tiers, starting with a Free Plan at $0 for basic access. The Pro Plan begins at $299 per month, designed for more intensive usage, while the Enterprise Plan, customized for extensive business needs, varies in pricing based on custom requirements.

Let’s find out what each People Data Labs pricing plan offers to help you decide the best fit for your needs and budget. We’ll also look at some alternatives to People Data Labs, ensuring you make an informed choice.

Stick around, to find out the best plan for you!

Key Takeaways

  • Free Plan: Get started with no cost, accessing up to 100 monthly records for both person and company data, complete with ISO & SOC 2 Type 2 compliance.
  • Pro Plan (Person Data): Starts at $98/mo, offering 350+ monthly records, email support, and all benefits of the free plan.
  • Pro Plan (Company Data): Begins at $100/mo, providing 1,000+ monthly records, email support, plus everything in the free tier.
  • Enterprise Plan: Custom pricing for both person and company data, customized for large-scale needs with premium fields, dedicated support, and advanced security features.

What is People Data Labs?

What is People Data Labs

People Data Labs is a data powerhouse, focusing on people and company information. They offer a massive dataset and have over 1.5 billion unique person profiles. This makes them a go-to source for businesses looking to enrich their understanding of customers or users.

Their platform is designed to be incredibly user-friendly. It allows companies of all sizes to tap into detailed profiles. This includes resumes, contact info, and social media details. It’s all about making data accessible and actionable.

What sets People Data Labs apart is their commitment to quality and compliance. They ensure their data is both accurate and secure, meeting top industry standards. This makes them a trusted partner for industries ranging from tech to marketing.

To sum up, People Data Labs empowers businesses to make smarter decisions. By providing deep insights into people’s data, they help companies innovate and grow in a data-driven world.

People Data Labs Pricing Breakdown

People Data Labs’ pricing features a Free Plan ($0), a Pro Plan (Person Data starts at $98/month, Company Data starts at $100/month), and an Enterprise Plan with customized pricing for extensive data needs.

People Data Labs Pricing

Comprehensive Table Comparing All Available Pricing Plans

Let’s go deep and find out more details about it:

Plan

Monthly Cost Annual Cost (20% Savings) Key Features Data Records Support Level
Free $0 N/A Basic access, ISO & SOC 2 Compliance Up to 100

Community

Pro

Starts at $98/person data, $100/company data Save 20% on annual billing Increased support, more records Starts at 350/person data, 1,000/company data Email support
Enterprise Custom Custom Premium fields, custom volume, dedicated manager Custom volume

Dedicated support, API or on-premise licensing

How is People Data Labs Cost Calculated? Factors Affecting The Pricing

The final price for People Data Labs services is influenced by several factors:

  • Contract Length: Annual contracts offer a 20% discount, providing significant savings over month-to-month billing.
  • Volume Discounts: Higher volumes of data records come with custom pricing, especially under the Enterprise plan.
  • Custom Features: Access to premium fields and specific API features can affect pricing, particularly for Enterprise customers.

1. People Data Labs Free Plan

Free Plan ($0) offers up to 100 monthly records with access to hundreds of unique data points and ISO & SOC 2 Type 2 compliance. Ideal for individuals or small teams.

Best Suited For: Individuals or small teams just starting with data enrichment and search.

Key Features of the Free Plan

  • Up to 100 monthly records
  • Access to hundreds of unique data points
  • ISO & SOC 2 Type 2 compliant data

Pros of the Free Plan

  • No cost to start
  • Compliance with major security standards
  • Access to a wide range of data points

Limitations/Drawbacks of the Free Plan

  • Limited to 100 records per month
  • No email support
  • Limited API features compared to paid plans

2. People Data Labs Pro Plan

In the Pro Plan, Person Data starts at $98/month, Company Data starts at $100/month. Includes everything in the Free Plan plus email support and more records. Suitable for growing businesses.

Best For: Small to medium-sized businesses needing more data access and support.

Features in the Pro Plan

  • Starts at 350 monthly records for person data, 1,000 for company data
  • Email support
  • Improved API access

Pros of the Pro Plan

  • More records than the Free plan
  • Email support for queries
  • Cost-effective for growing businesses

Cons/Limitations/Drawbacks of the Pro Plan

  • Still has limits on data records
  • No dedicated support manager
  • Less suitable for large enterprises with extensive data needs

3. People Data Labs Enterprise Plan

Enterprise Plan offers customized pricing for large-scale needs, offering custom data volumes, premium fields, dedicated support, and API or on-premise options. Best for large enterprises.

Best For: Large enterprises with high-volume, specialized data needs requiring dedicated support and custom solutions.

Features in the Enterprise Plan

  • Custom data volume
  • Access to premium fields
  • Dedicated customer success manager
  • API or on-premise licensing options

Pros of the Enterprise Plan

  • Highly customizable to specific needs
  • Dedicated support and account management
  • Access to the most comprehensive data and features

Cons/Limitations/Drawbacks of the Enterprise Plan

  • Higher cost due to custom pricing
  • May require a longer commitment
  • More complex setup and integration process

People Data Labs API Pricing

People Data Labs has a range of APIs, each designed for different data needs. Whether you want to upgrade person profiles, search for certain individuals, or check and unify data, there’s a pricing plan that fits your needs. 

Below, you’ll find the pricing details for some of the main APIs provided by People Data Labs.

Person Search API Pricing

Use the Person Search API to locate individuals in the dataset who match a set of criteria. The pricing structure is as follows —

Pricing Tier

First Unit Last Unit Per Unit Cost Minimum Price

Maximum Price

Monthly

Monthly Tier 1

350 2,499 $0.280 $98.00

$699.72

Monthly Tier 2

2,500 4,999 $0.265 $662.50 $1,324.74
Monthly Tier 3 5,000 8,333 $0.250 $1,250.00

$2,083.25

Yearly

Annual Tier 1

4,200 29,999 $0.224 $2,688.00

$6,719.78

Annual Tier 2

30,000 59,999 $0.212 $6,360.00 $12,719.79
Annual Tier 3 60,000 99,999 $0.200 $12,000.00

$19,999.80

Person Identify API Pricing

The Person Identify API links identifiers to real people and indicates potential ID fraud when no matches are found. Pricing details are as follows —

Pricing Tier

First Unit Last Unit Per Unit Cost Minimum Price

Maximum Price

Monthly

Monthly Tier 1

200 499 $0.550 $110.00

$274.45

Monthly Tier 2

500 999 $0.525 $262.50 $524.48
Monthly Tier 3 1,000 4,167 $0.500 $500.00

$2,083.50

Yearly

Annual Tier 1

2,400 5,999 $0.440 $1,056.00

$2,639.56

Annual Tier 2

6,000 11,999 $0.420 $2,520.00 $5,039.58
Annual Tier 3 12,000 49,999 $0.400 $4,800.00

$19,999.60

Company Enrichment API Pricing

The Company Enrichment API helps you find the most accurate company records using unique identifiable information. Here’s the detailed pricing —

Pricing Tier

First Unit Last Unit Per Unit Cost Minimum Price

Maximum Price

Monthly

Monthly Tier 1

1,000 9,999 $0.100 $100.00

$999.90

Monthly Tier 2

10,000 24,999 $0.075 $750.00 $1,874.93
Monthly Tier 3 25,000 33,333 $0.065 $1,625.00

$2,166.65

Yearly

Annual Tier 1

12,000 119,999 $0.080 $960.00

$9,599.92

Annual Tier 2

120,000 299,999 $0.060 $7,200.00 $17,999.94
Annual Tier 3 300,000 399,999 $0.050 $15,000.00

$19,999.95

Company Search API Pricing

For searching specific companies in PDL’s dataset, the Company Search API offers the following pricing tiers —

Pricing Tier

First Unit Last Unit Per Unit Cost Minimum Price

Maximum Price

Monthly

Monthly Tier 1

1,000 9,999 $0.100 $100.00

$999.90

Monthly Tier 2

10,000 24,999 $0.075 $750.00 $1,874.93
Monthly Tier 3 25,000 33,333 $0.065 $1,625.00

$2,166.65

Yearly

Annual Tier 1

12,000 119,999 $0.080 $960.00 $9,599.92

Annual Tier 2

120,000 299,999 $0.060 $7,200.00

$17,999.94

Annual Tier 3 300,000 399,999 $0.050 $15,000.00

$19,999.95

Benefits of Using People Data Labs 

By choosing People Data Labs, you’re not just accessing data; you’re empowering your business with the tools and insights needed to thrive in a data-driven world.

Benefits of Using People Data Labs 

Access to Extensive Datasets

With People Data Labs, you get access to a huge database that includes over 1.5 billion individual profiles and detailed information on millions of companies. This helps you make informed decisions and improve your business strategies. Plus, their tools allow you to update and enrich your data in real time, making your outreach efforts more effective.

Real-Time Data Enrichment

Instantly improve your existing records with the most recent and comprehensive data available. Such real-time enrichment ensures your databases are always up to date, improving accuracy and reliability in your operations.

Flexible Search Capabilities

Customize your searches with precision using advanced search options. Whether you’re looking for specific individuals or companies, you can customize your queries to fit your exact requirements. In this way, you can make your searches more efficient and effective.

Developer-Friendly APIs

Seamlessly integrate People Data Labs into your existing systems with their user-friendly APIs. Designed with developers in mind, these APIs simplify the integration process. It allows you to quickly leverage powerful data capabilities in your applications.

Compliance and Security

Navigate data usage confidently, knowing that People Data Labs adheres to strict compliance and security standards. Their commitment to protecting your data and privacy means you can focus on leveraging their services without compromising on security.

Scalable Solutions

People Data Labs offers scalable data solutions that grow with your business. From startups to large enterprises, their services are designed to accommodate any volume of data needs. This ensures you have the support to expand and evolve.

People Data Labs Additional (Hidden) Cost and Fees

  • Setup Fees: No setup fees are mentioned, indicating that starting with any plan, including the Enterprise Plan, likely doesn’t involve upfront costs.
  • Add-ons and Integrations: Premium fields and specific API functionalities might incur additional costs, especially for custom solutions in the Enterprise Plan.
  • Overuse Charges: While specific over-use charges are not detailed, exceeding your plan’s data record limit likely requires moving to a higher-tier plan or discussing custom terms for Enterprise users.

People Data Labs Pricing Reddit: What Redditors Think about People Data Labs

Based on the analysis of Reddit comments related to People Data Labs pricing, here are some key points users have mentioned:

  • Cost-Effectiveness: Many users find People Data Labs to be more expensive compared to similar tools. Proxycurl is often mentioned as a more affordable alternative that offers comparable or even better functionality.
  • Value for Money: Opinions on the value provided for the cost are mixed. Some Redditors believe the pricing is reasonable given the extensive data and features available, while others consider it a bit steep relative to the benefits received.
  • Comparison with Competitors: People Data Labs is frequently compared to other data providers. Although it offers comprehensive datasets, several comments suggest that there are more cost-effective alternatives that still deliver a satisfactory range of features.
  • Hidden Costs: Some users have raised concerns about unexpected additional costs or fees with People Data Labs that aren’t initially apparent, impacting the overall cost-effectiveness of the service.

Key Features of People Data Labs 

People Data Labs offers powerful APIs to enrich, search, and clean data effortlessly. Here’s why it stands out:

Key Features of People Data Labs

Person Enrichment API

Upgrade your database with detailed profiles from a global dataset of over 1.5 billion individuals. This API seamlessly integrates comprehensive personal data into your systems, enhancing customer insights and engagement strategies.

Person Search API

Explore an expansive collection of over 3.1 billion person profiles using specific search criteria. Its scale and precision in filtering are crucial for businesses aiming to identify the right individuals for their needs.

Company Enrichment API

Instantly enhance your company records with the latest, in-depth data on over 62.1 million companies globally. This API offers monthly updates, ensuring your business decisions are informed by the most current information.

Company Search API

Get detailed insights into millions of companies through targeted search capabilities. This feature is unique in its ability to provide detailed firmographic search options, helping you find companies that meet your specific criteria.

Identify API

Specializing in risk management, this API grants immediate access to detailed identity profiles, aiding in efficient customer verification and fraud prevention. Its comprehensive approach to identity verification distinguishes it from similar services.

IP Enrichment API

Transform anonymous IP addresses into meaningful company data. This feature excels at identifying the companies behind web traffic, enhancing lead generation, and targeted marketing efforts with actionable insights.

Cleaner API

Easily clean and standardize raw data. This free utility simplifies the data-cleaning process by offering a straightforward way to sanitize user input and align it with foundational datasets.

Autocomplete API

Increase user experience with instant, intelligent search suggestions. This API provides quick and accurate suggestions across various fields, improving search functionality and user satisfaction.

Is People Data Labs Worth The Price?

People Data Labs offers a lot of data on people and companies. They have plans that let you start for free and then pay more if you need more data.

For businesses that need to know a lot about their customers or find new ones, this can be helpful. The prices start low, but if you need a lot of data, it can get pricey.

Also, it’s true that People Data Labs might be a good choice for the price they ask. They give you a lot of information and help businesses in many ways. You can assess whether the cost of People Data Labs is justified for your business needs, especially in how sales reps can generate leads quickly.

But, it’s also true that there are other companies out there that might give you more for your money. Some other services might offer more data or better tools for the same price or even less.

So, before you decide, it’s a good idea to look around. Compare what you get from People Data Labs with what others offer. Think about what your business really needs.

Remember that sometimes, paying a bit more gives you a lot more value. Other times, you might find a better deal that fits your budget and still meets your needs.

When Should I Pay for People Data Labs?

With so many tools out there, it’s important to know when and why to invest in each. If you’re contemplating when to transition from the free trial to a paid plan with People Data Labs, here are some scenarios to consider –

When Should I Pay for People Data Labs

Free Plan: Ideal for Initial Exploration

The Free Plan offers up to 100 monthly records, suitable for individuals or small teams just beginning to explore data-driven solutions. 

During the 7-day free trial, you’ll get a taste of the basic features like verified emails, post purchase emails, mobile phones, and the Chrome extension.

It provides a taste of the platform’s capabilities without any cost.

Pro Plan: Perfect for Growing Businesses

Priced at $98/month, the Pro Plan offers 350 monthly records and is ideal for businesses aiming to enhance their data integration. If you’re looking to expand your research data management with a more integrated approach, this plan is suitable for you. It includes additional email support and extra data points for more extensive usage.

Enterprise Plan: Custom Solutions for Large-Scale Operations

If your large enterprise needs a lot of data and advanced features, our custom-priced Enterprise Plan is tailored for you. This plan is perfect if your organization needs personalized support and sophisticated data solutions to meet specific requirements.

Swordfish AI: The Best Alternative to People Data Labs

Swordfish-AI

Swordfish AI is a great alternative to People Data Labs, offering real-time connectivity validation and unique cell phone data, which People Data Labs lacks. With People Data Labs, you can get detailed data for many industries, but Swordfish AI focuses on a more precise contact list.

Besides, it gives you access to over 3.5 billion individual data points, including premium business emails and exclusive cell phone numbers. Plus, Swordfish AI uses a proprietary verification system and works with cell phone carriers to make sure the data is accurate and reliable. 

Moreover, Swordfish AI keeps its contact information fresh with live data partners, which is key for effective and efficient sales. That’s why professionals pick Swordfish AI to improve their outreach strategies. 

Swordfish vs People Data Labs: A Quick Comparison Table

Here’s a comparison table showcasing how Swordfish measures up against People Data Labs.

Swordfish vs People Data Labs

Feature

Swordfish AI People Data Labs
Data Verification Proprietary cell phone verification system

Standard data validation

Data Profiles

3.5 billion data profiles Over 3.1 billion person records
Platform Integration Chrome Extension for Facebook, LinkedIn, GitHub, StackOverflow, Twitter, Dribbble

API and bulk data delivery

Insights Tool

Bombora for buyer intent data Not specified
Pricing Customized pricing with $100 of free data offer

Tiered pricing starting from free to custom enterprise solutions

Why Choose Swordfish AI over People Data Labs?

Here’s why Swordfish AI is a superior choice for professionals seeking accurate contact data compared to People Data Labs:

Exclusive Cell Phone Data

Swordfish AI offers access to exclusive cell phone data not available with other providers like People Data Labs. This capability ensures you can directly reach decision-makers effectively.

Proprietary Verification System

Swordfish AI uses a proprietary system to verify cell phone numbers in real time, ensuring the contact information you receive is both reliable and actionable for your outreach efforts.

Comprehensive Database

With over 3.5 billion individual data points, Swordfish AI’s extensive database exceeds that of many competitors, increasing your chances of finding precise and relevant contact information.

Chrome Extension for Easy Access

The Swordfish AI Chrome Extension simplifies the process of finding contact information across various platforms, including LinkedIn, Twitter, and Facebook. The tool is designed to make your prospecting efforts more efficient and productive.

Partnership with Cell Phone Carriers

Our unique partnerships with cell phone carriers improve our data validation processes, ensuring the information provided is both current and accurate, setting us apart from People Data Labs.

Advanced Email Validation

Swordfish AI’s email validation process includes premium business email checks, which reduce bounce rates more effectively than standard SMTP checks, enhancing the success rate of your campaigns.

Live Data Partners

By utilizing live data partners, Swordfish AI ensures that the contact information provided is constantly updated. This approach saves you time and increases the effectiveness of your outreach by eliminating outdated data.

What are the Other Alternatives to People Data Labs?

When exploring alternatives to People Data Labs, it’s important to consider various platforms based on their pricing, features, and overall value to find the right fit for your needs. Here’s a closer look at one such alternative:

1. Lusha

Lusha

Lusha is a tool that helps sales and recruitment people get in touch with the right people fast. It was started in 2016 by two guys, Assaf Eisenstein and Yoni Tserruya. Now, Lusha is used by over 670,000 sales pros and 223,000 companies, including big names like Zendesk and Google.

The tool gives you data right where you need it — on social networks, the web, and even in your products. Lusha offers unhindered integrations with popular tools like Salesforce.

What makes Lusha stand out is its focus on quality and ease of use. They say they have the most accurate B2B info. This means you spend less time guessing and more time talking to the right people.

When you compare Lusha to People Data Labs, Lusha’s big win is how user-friendly it is. While People Data Labs offers a vast amount of data, Lusha makes finding and using that data simpler, especially for folks in sales and recruitment.

Plus, Lusha’s free start and clear pricing make it easy for teams of any size to jump in and get going.

Comparison Table of Lusha vs People Data Labs

Here’s a straightforward comparison table between Lusha and People Data Labs, focusing on key features based on the analysis:

Lusha vs People Data Labs

Features

People Data Labs Lusha
Data Profiles 3.1+ Billion

45 Million

Phone Verification

Direct & Landline Numbers Yes
Email Accuracy Verified Emails

Yes

Enrichment Tools

Data Enrichment, Email Pattern Intel, Technographics, Advanced Filters, Suppression List Uploads Yes
Integrations Salesforce, AWS, Zapier, Snowflake, etc

Salesforce, HubSpot, Outreach, Zoho, etc

Pricing

Person Data Plans

Company Data Plans

Free Trial: Limited Credits Pro: $29/user/month Premium: $51/user/month Enterprise: Custom Pricing Available

Free: $0/month

Free: $0/month

Pro: $98/month

Pro: $100/month
Custom Pricing

Custom Pricing

2. Uplead 

Uplead

UpLead is a tool that helps businesses find new customers fast. It offers access to an extensive database that includes over 135 million contacts. Additionally, the platform offers a database of more than 46 million businesses.

They focus on making sure their data is right 95% of the time, which is pretty impressive. What’s cool about UpLead is its tools. They have a Chrome extension, email verification, and even a way to see what tech companies use.

When you look at UpLead next to People Data Labs, UpLead stands out for being super user-friendly and focused on sales leads. While People Data Labs has a ton of data, UpLead makes it easy to find and use that data right away.

Comparison Table UpLead  vs  People Data Labs

Here’s a comparison table that shows the optimum differences between UpLead and People Data Labs.

UpLead  vs  People Data Labs

Feature

UpLead

People Data Labs

Pricing

Free Trial: $0/month with 5 credits.

Essentials: $99/month with 170 credits.

Plus: $199/month with 400 credits.

Person Data Plans

Company Data Plans
Free: $0/month

Free: $0/month

Pro: $98/month

Pro: $100/month
Custom Pricing

Custom Pricing

Data Profiles

Access to over 155 million profiles.

Over 3.1+ billion profiles are available.

Unique Feature

95% data accuracy guarantee. Focus on compliant, rich, and clean person data.
Integrations Integrates with Salesforce, HubSpot, Zoho, Pipedrive, etc.

Offers integrations through Zapier for 1,500+ apps

Chrome Extension

Available for accessing verified contacts and company data while browsing. Not specifically mentioned, but offers a suite of APIs for data access.
API Offers API for real-time data access and integration.

Provides a suite of APIs for company and person data, including search, enrichment, and more.

Email Verification

Real-time email verification is included with lead exports. Not explicitly mentioned, but data quality and compliance suggest a focus on accurate data.
Additional Features Data enrichment, bulk lookup, technographic, and intent data.

Company data fields, IP enrichment API, and data licensing options for enterprises.

3. Clearbit

Clearbit

Clearbit, which was founded in 2015, is great at using AI to turn huge amounts of raw data into insights that can be used to improve record accuracy and lead scores.

Its integration is easy; all you have to do is set up an API that works with recent CRM systems. The tool also makes sure that data stays correct and useful across the world. Since, Clearbit gets data in real time and improves it with AI, that makes it better than People Data Labs.

These features make Clearbit the best choice in the B2B data service field because they allow for deeper insights and faster integration. To sum up, Clearbit is especially useful for companies that want to make their marketing plans work better.

Comparison Table Clearbit vs People Data Labs

Clearbit and People Data Labs are two influential players in the B2B data industry, each offering distinct features personalized to improve business operations through data intelligence. Here’s a concise comparison of their key features:

Feature

Clearbit

People Data Labs

Pricing

Free Trial: 25 credits/month.

Growth Plan: Starts from $150-$275 for 125-1,000 credits.

Business Plan: Custom Pricing

Person Data Plans

Company Data Plans
Free: $0/month

Free: $0/month

Pro: $98/month

Pro: $100/month
Custom Pricing

Custom Pricing

Database Size

Over 200 million contacts Over 3.1+ billion profiles are available.
AI-Enhanced Data Enrichment Yes

No

Real-Time Data Access

Yes No
API for Data Access Comprehensive API across multiple data points

API focused on personal and company data

Global Coverage

Extensive global coverage in multiple languages Strong global presence
Company Hierarchy Data Detailed company hierarchies available

Limited company hierarchy data

Conclusion

As we finish up exploring People Data Labs pricing, you need to consider how well it fits your budget. Plus, whether the data is reliable, where the data comes from, and if it will easily work with your existing systems. These factors are key to making sure the service works well for your unique needs and really boosts your operations.

Along with that, take a close look at the alternatives we mentioned here. They bring to the table various features like better data accuracy, more extensive data sources, and flexible pricing options that may align better with what you need.

Also, why not try out Swordfish AI? It’s known for its unique access to cell phone data and strong verification processes, which means you get reliable data. It can significantly improve your ability to connect directly with people, giving you an edge in your recruitment objectives.


Note: Have a look at paid subscription of LinkedIn Sales Navigator (if you want).

FAQs

Does People Data Labs offer a free trial?

Yes, instead of a traditional free trial, People Data Labs offers a free plan that includes up to 100 monthly records, each with hundreds of unique data points. This plan allows users to test the platform’s capabilities without any financial commitment.

Is People Data Labs secure?

Yes, People Data Labs takes security seriously. They adhere to SOC 2 Type 2 and ISO 27001 standards, ensuring data is managed with strict security protocols. Their commitment to security helps protect your data from unauthorized access and breaches.

Is People Data Labs good for personal use?

People Data Labs is primarily designed for business-to-business (B2B) applications. It focuses on enriching company and personal data for business uses, not for personal use cases. For individual users, the platform may not align with personal data management needs.

Is People Data Labs good for small businesses?

Yes, People Data Labs offers scalable data solutions that are ideal for small businesses. These solutions support sales, marketing, and HR tech needs, even for businesses with lower volume requirements.

Can I cancel my subscription at any time?

Yes, you can cancel your subscription at any time. Please note that yearly subscriptions are billed upfront. Refunds for cancellation partway through the billing cycle are typically not provided, so it’s wise to consider this when planning your subscription term

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